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#54: Influence is Your Superpower with Zoe Chance

Opinion Science

English - January 17, 2022 05:00 - 51 minutes - 35.7 MB - ★★★★★ - 33 ratings
Social Sciences Science psychology social science opinion persuasion communication social psychology public opinion Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed


Zoe Chance is an assistant professor of marketing at the Yale School of Management. Prior to Yale, she managed a $200 million segment of the Barbie brand at Mattel. In February, she's releasing her first book: Influence Is Your Superpower.

In this episode, we talk about Zoe's winding road to becoming a business school professor, the class she teaches at Yale on influence and persuasion, and the insights she shares in her upcoming book.

For a transcript of this episode, visit: http://opinionsciencepodcast.com/episode/influence-is-your-superpower-with-zoe-chance/

Check out my new audio course on Knowable: "The Science of Persuasion."

Learn more about Opinion Science at http://opinionsciencepodcast.com/ and follow @OpinionSciPod on Twitter.

For a transcript of this episode, visit this episode's page at: http://opinionsciencepodcast.com/episodes/

Learn more about Opinion Science at http://opinionsciencepodcast.com/ and follow @OpinionSciPod on Twitter.

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