Asna Siddiqui is a computer science specialist, who formerly co-founded Form Zero, and now heads the India AI project, which is an initiative of NASSCOM.

IndiaAI is the Indian Government designated platform to develop the ecosystem of artificial intelligence in India. The portal features the latest news, articles from industry experts, as well as resources for those looking to propel themselves in the field. Working in collaboration with the various stakeholders involved in the burgeoning ecosystem of AI in India, most importantly, the Government of India itself, Asna believes empowering the next generation of Indians with AI is the way of the future.

Our cofounder, Divanshu in this episode discusses the goals of the IndiaAI platform with Asna, addresses the opportunities around encouraging the widespread adoption of AI in the market, as well as how the product serves to enable the ecosystem and its growth. 

Every project at this scale faces multilevel challenges and in this episode, we talk specifically about the UX/UI design-related hurdles as it completes one year since its launch. Later, we share the nuances and UX strategies that helped the IndiaAI platform adopted to fuel adoption and growth.

Asna sees AI transforming the Indian market in the next decade, and discloses why she’s anticipating a boom! There’s also plenty to learn when it comes to managing various stakeholders, and the efforts required to create a healthy balance between them all. We wrap the podcast with Asna parting with some wisdom regarding her product design and project management journey as well!

To get the scoop on IndiaAI, the future of artificial intelligence in the nation, and Asna’s insights on everything AI and design, check out our episode on Business & UX Story.