New Season: OnBrand with Sarah Grace McCandless

OnBrand

English - March 05, 2021 15:33 - 1 minute - 15.5 MB Video - ★★★★★ - 5 ratings
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Previous Episode: The Elements & Impact of Positive Brand Experiences

Next Episode: Letting Purpose Guide Your Brand Architecture With Coolhaus

People crave meaningful engagement and connection with companies now more than ever. Without customers, there IS no business. And it’s not about whether things are going right or wrong, it’s about the entire relationship – the convergence of marketing, sales, and service – and the expectation for organizations to show up with true purpose so customers feel seen, heard, valued, and understood.

Join SYKES VP of Customer Engagement and Brand Advocacy Sarah Grace McCandless for OnBrand, featuring conversations with innovative leaders and industry experts on how to successfully embrace this opportunity to strengthen, grow, and rise with authenticity.

Season one includes interviews with leadership from Hertz, Slack, Harman/JBL, Alaska Airlines, AARP, and more, plus discussions with industry thought leaders on what brands like Netflix, Uber, etsy, airBnB, care/of, and Target are doing to get it right.

Catch OnBrand season one now and a new season coming March 2021!