Why your accountant won’t get a tattoo
Nudge
English - October 09, 2023 06:00 - 26 minutes - ★★★★★ - 146 ratingsBusiness Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Your accountant (probably) doesn’t have a tattoo. This isn’t because they’re scared of needles or because they’re uncool losers. It’s because tattoos are essentially costly signals that change the perception of others. These costly signals have been proven to increase sales of MP3 players, to boost blood donations, and to get diners to pay more for their meal. Hear how on today’s episode with world-renowned behavioural scientist Uri Gneezy.
Uri’s book Mixed Signals: https://tinyurl.com/28mh4kke
Sony Walkman sold in vending machine: https://tinyurl.com/bmtb99uy
Follow the Nudge Newsletter: https://www.nudgepodcast.com/mailing-list
Your accountant (probably) doesn’t have a tattoo. This isn’t because they’re scared of needles or because they’re uncool losers. It’s because tattoos are essentially costly signals that change the perception of others. These costly signals have been proven to increase sales of MP3 players, to boost blood donations, and to get diners to pay more for their meal. Hear how on today’s episode with world-renowned behavioural scientist Uri Gneezy.
Uri’s book Mixed Signals: https://tinyurl.com/28mh4kke
Sony Walkman sold in vending machine: https://tinyurl.com/bmtb99uy
Follow the Nudge Newsletter: https://www.nudgepodcast.com/mailing-list