41. Daniel Sandison

Daniel Sandison is best known in the football space for founding seminal indie magazine MUNDIAL, way back in 2014. 

We spoke at the very beginning this year about the early days of the publication, how it evolved from a spare-time project to an internationally recognised brand over the following decade, and adjusting to life after the mag. 

But there’s plenty more to his story than the successes of MUNDIAL. Dan shares how his creative journey began with a love of film and wanting to make them, before heading to university to study it and quickly realising he didn’t!

A love of writing was discovered in the process and, after knocking on a few doors, they began to open. An assist from his dad in the form of some time off work enabled him to explore an opportunity and the rest is history. Well played, Dad. 

There are some key learnings here on perseverance, perspective, the value of support and, as we’ve heard across many episodes, the importance of backing yourself. 

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