Why branding matters to storytelling
Nonprofit Storytelling
English - January 26, 2023 17:00 - 28 minutes - 19.5 MB - ★★★★★ - 1 ratingNon-Profit Business nonprofit nonprofit marketing storytelling fundraising development Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Previous Episode: What nonprofits could learn from for-profit marketing
Does your nonprofit identify with one of these scenarios?
You’ve grown and have more services, which means other departments are communicating to your existing audienceYou want to grow so jumping on digital marketing trends seems like an easy way to get more attention for your causesYou’ve had to shift resources around in your organization since the pandemic and have not seemed to find your marketing stride in this new normalEach of these scenarios offers its own set of marketing challenges, so the first step is going back to your brand. Listen in as Heather Loveridge and Ashley Brinkman chat about the importance of branding when it comes to helping your nonprofit communicate its story well.