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143: The things you learned about sales that are complete BS with Liz Wendling
No BS Sales School
English - December 10, 2021 01:51 - 25 minutes - 23.7 MB - ★★★★★ - 109 ratingsBusiness Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
HIGHLIGHTS
01:36 Liz's professional journey to becoming a sought-after consultant and coach
04:26 Re-engineer language to stand out: Remove fillers, minimizers
08:14 Voice mails, like emails, need to be straight to the point
11:49 Being nice versus being real
15:11 People buy from people they like and trust is BS — it's about value
20:21 Turning attorneys into human beings who know how to connect with others
24:29 Connect with Liz and work with her
QUOTES
03:10 Liz: "It truly is about the approach and the language that we use. And when we drop the BS and this crap from the past and step into the world of now, not what we use to do, what we need to do today, that's where people can change their results forever."
06:52 Liz: "If you don't get anyone's attention, you're never going to get their business. Leave that crap out. It doesn't belong in the beginning of an email, get to the point, right? We have what three seconds now in this day and age to get someone's attention."
14:06 Walker: "Nice is doing what somebody else wants you to do and kind is doing the right thing on behalf of them, and that nice is weakness and kind is strength. And so, I think the way you just matched kind with authentic, meaning, caring."
Where to find Liz:
LinkedInWebsiteEmailAmazon author pageWhere to find Walker:
LinkedInTwitterInstagramwww.walkermckay.com