Power Podcasting and Parenting Tips With Brad Zude

In this episode, we have an interview with Brad Zude about his growing empire in the parenting niche. Together with his wife Greta, they run Influencer Parenting. Brad shares some of his quick tips and hard-earned secrets to growing a healthy podcast and expand your business through the hub of podcasting. We cover some of the processes he uses to get things done, the little tweaks he puts in to make things special, and discuss the dedication it takes to make it in a digital world.

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Brad explains why you don’t have to be born with a passion, but emphasizes that when you see an opportunity, seize it. We discuss the role that podcasting plays in his entire business and the value it adds to his customers. We explore the differences he sees from customers that come to him from podcasting compared to other sources.

Brad explains what makes podcasting special for him, and how to leverage this for everyone’s benefit. Personal stories like a friend’s recipe for blueberry pie come back to him as dedicated listeners demonstrate their zeal for what he adds to their lives. He explains the reasoning behind their two-host format and why he doesn’t see the need to constantly be interviewing guests to help his podcast grow.

Brad dives deep with me to talk about how he comes up with ideas for the show. He shares how he structures things so that the duo can keep producing new shows every week while keeping topics fresh and interesting. The different buckets he cycles through becoming important to fulfilling his content needs as the show progresses (don’t worry, he explains what that means). We cover the different elements that go into each part of the show and how he seamlessly integrates promotional jabs into his content to make sure the listener is aware that they have more content out there without sounding like a slimy salesman. We talk about perseverance, and why you can’t expect to be an overnight success. Brad champions the call to action and embracing imperfection. Incremental improvements are covered and he shares why he thinks working to get better is key to success. Consistency and why it’s important for your listeners got thrown in there as well. Finally, Brad adds a splash of flair by sharing some of his favorite episodes of his show. He teases a few anecdotes from his life that he loves to share, and explains the magic of getting your five-year-olds to do their own laundry.

About Next Up Nation

Anyone can record podcasts, but generating revenue and building a huge following is so much more fun than limping along. Host Tiffany Youngren interviews podcasting experts, industry leaders, and podcasters in the trenches.

You get extremely valuable tips, entertaining stories, and real conversations with experts and fellow podcasters you'll be happy to get to know.

If you want to grow a successful, profitable podcast that you enjoy, you'll love this show.