Episode 346: The 4 Benefits Of Live Video On LinkedIn Instead Of Pre-Recorded Video
Networking and Marketing Made Simple
English - February 28, 2022 11:00 - 19 minutes - 17.6 MB - ★★★★★ - 66 ratingsBusiness business entrepreneur health interview finance fitness entrepreneurship marketing leadership money Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
In this episode, we are going to do a deep dive into the importance of doing live video on LinkedIn, instead of just uploading a pre-recorded video:
Video content is one of those taboo topics that is often talked about as something "scary" or "outside of one's comfort zone".
What I can tell you is this...
Video is the #1 way to connect with people online, especially on LinkedIn.
Now you do have options when it comes to video on LinkedIn:
A. Native video or pre-recorded
B. LinkedIn Live
Here are the 4 reasons why if you are going to do a video on LinkedIn, it should be done in the live format:
1. Live engagement is the best engagement
2. Build rapport and trust faster
3. Better for personal brand recognition
4. Positions you as the expert in your space
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