Harnessing Value: A Conversation with Athlo Agncy

During this episode, we speak with co-founders and siblings Aly Nauta and Issac Nauta from Athlo Agncy. The pair combined Aly’s experience in marketing and brand building for companies like Lululemon and Isaac’s experience as a student-athlete at the University of Georgia and a professional football player for the Detroit Lions and the Greenbay Packers to create Athlo. Together they have created a virtual playbook designed to equip athletes with tools to develop personal brand strategies. During this episode, we focus on the importance of brand building for student-athletes.

Aly describes her love of Page Bueckers’ NIL deals related to giving back and Issac describes Alabama's Ga'Quincy 'Kool-Aid' McKinstry’s deal with Kool-Aid.

We discuss our favorite recent nillies, including LSU baseball player Tre Morgan’s deal with Gordon McKernan Injury Attorneys and high school wrestler Richie Clementi’s deal with Friendly Power Sports.

To learn more about our Nillie platform, visit nillie.io or email [email protected].

In This Episode:
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Name Image Likeness: Instagram
Athlo Agncy
Aly Nauta
Issac Nauta
Lululemon
Page Bueckers
Kool-Aid
Tre Morgan
Gordon McKernan Injury Attorneys
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