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Startup Series: Hoxton Farms’ Cruelty-Free Fats
My Climate Journey
English - July 18, 2024 09:00 - 50 minutes - 46 MB - ★★★★★ - 162 ratingsEarth Sciences Science Business Entrepreneurship climate change venture capital mcj collective climate tech Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Max Jamilly, CEO and Co-founder at Hoxton Farms. And today, we're talking about fat.
Hoxton Farms, a London-based startup, grows and sells animal fats without animals. They aspire to be an ingredients provider; cultivating fats via bioreactors and selling cruelty-free and sustainable fats to other food brands, starting with meat alternatives.
It's been a challenging time for the alt-meat space, and we were eager to hear how Max feels the industry will develop and the role Hoxton Farms can play therein. He's also got a vision for how Hoxton Farms can expand beyond that initial market over time. Hoxton raised a series A led by Fine Structure Ventures and Collaborative Fund in late 2022, in which MCJ is proud to have participated. So grab a plate and let's dig in.
In this episode, we cover:
[1:37] Intro to Hoxton Farms[2:36] Founders' background: Max Jamilly and Ed Steele[5:51] Meat alternative industry: Challenges and opportunities[9:00] Expansion potential beyond meat alternatives[12:56] Cost parity with traditional animal fats[17:08] Scalability, production, and commercialization plan[18:51] Consumer appetite for meat alternatives[24:49] Regulatory environment and labeling requirements[32:56] Hoxton Farms' pork fat cultivation process[34:48] Potential for genetic engineering in cultivation[40:18] Overview of Hoxton's facility[42:48] Capitalization and financing history[46:13] Importance of branding and merchandise[47:21] Hoxton Farms is hiring!Episode recorded on June 26, 2024 (Published on July 18, 2024)
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