MX Matters artwork

MX Matters

19 episodes - English - Latest episode: about 1 year ago -

Discussions from Cloudinary about all things Media Experience and the trends shaping today's visual economy.

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Episodes

Front End as a Service (FEaaS) in a Composable Technology Stack

June 15, 2023 17:50 - 36 minutes - 33.3 MB

There are many different types of businesses and products that are a service. You likely have heard of Software as a Service (SaaS) or Platform as a Service (PaaS). But from the growth of composable and headless architecture, a new As-A-Service has been created - Front End as a Service (FEaaS). Since the front end is decoupled from the back end, this type of service allows developers to focus on the ways people interact with their sites and apps without constraints or blockers from...

Data and Content Orchestration Across All Channels

May 11, 2023 20:43 - 47 minutes - 43.4 MB

CEO of Consica.ai Sana Remekie joins Sam and Maribel from Cloudinary in this MX Matters episode! They discuss the concepts and growing opportunities around data and content orchestration, explaining how to manage, analyze and deliver information across different spaces in your organization. Our hosts and guests also dive into details surrounding headless and composable architecture, explaining some ways to connect disparate systems with APIs for digital experience orchestration. ...

Matching Creative Production Processes to Today’s E-Commerce Needs

February 13, 2023 19:12 - 52 minutes - 48 MB

One of the most important stakeholders in e-commerce is the photo studio management team. They put so much time and attention into producing every single image for display on websites, mobile apps and other purchasing platforms. To better understand this team's evolving needs, as well as how they should be using digital asset management systems in their workflows, Sam and Maribel from Cloudinary interviewed Daniel Jester – Chief Evangelist for Creative Force. His extensive studio e...

How PIM Systems Handle the Complexities of Product Data Management

January 24, 2023 15:22 - 20 minutes - 18.8 MB

In this episode of MX Matters, co-founder and Chief Product Officer of inriver Johan Boström sits down with Cloudinary’s Vice President of Technology Partnerships Gary Ballabio. Johan and his team at inriver has a configurable product information management (PIM) solution with integrated digital shelf analytics and integration capabilities, which enables the whole product journey at every touchpoint. The importance of a PIM system for e-commerce businesses, opportunities with compo...

Including Marketing Teams in Headless Architecture Planning

January 08, 2023 13:14 - 47 minutes - 43.7 MB

While headless and composable architecture is the talk of the content industry, an intriguing trend has emerged. Due to its technical nature and need for novel uses of APIs, the transition to headless is frequently an engineering-driven effort. As a result, teams responsible for developing and publishing content—which frequently do not include developers or engineers—might feel left behind and asked to use a new system that seems inaccessible to them. In this episode of MX Matters,...

Providing Headless Learning Management Systems for Educators

November 01, 2022 18:16 - 33 minutes - 30.3 MB

Continuing some of the recent discussions on MX Matters about headless architecture and systems, we learn how Thought Industries recently extended their customer education and external training platform to be headless. Sam and Maribel at Cloudinary sit down with Jack Antico - Technical Program Manager at Thought Industries - to better understand the purpose of learning management systems and the considerations companies should take if they choose to go headless as part of their edu...

Benefits and Factors to Consider with MACH Architecture

September 13, 2022 23:25 - 47 minutes - 43.8 MB

If you're considering a change with how software and technology is managed in your company, particularly with a focus on microservices, APIs and headless systems, this episode of MX Matters is one you won't want to miss. In Episode 13, Sam and Gary at Cloudinary talk with Tim Benniks, who is the Principal Developer Advocate at Uniform. They dive into concepts surrounding MACH architecture and explain the various benefits, as well as factors to consider, with the infrastructure and...

Demystifying Headless and Static Architecture with WordPress

July 28, 2022 17:41 - 30 minutes - 28.3 MB

Join Sam Brace and Gary Ballabio from Cloudinary with Miriam Schwab, co-founder and head of Strattic for this MX Matters episode! They discuss details associated with static and headless architecture, particularly when using WordPress as your site's content management system.  If you are exploring the concepts of decoupled architecture for your website - one of the hottest trends in the web development space today - and trying to decide if it will work for you and your organization...

Gamifying Developer Education With TwilioQuest

April 11, 2022 21:42 - 14 minutes - 13.1 MB

Margaret Staples, staff developer educator at Twilio, introduces TwilioQuest - a free learning platform that takes developers through gamified adventures. Along with Tessa Mero of Cloudinary’s Developer Relations Team, Margaret elaborates on the platform and its successes, as well as its recent initiatives for extensions from the developer community. More From Margaret Staples - Guest for MX Matters Episode #11 Twitter GitHub LinkedIn Learn More about TwilioQuest Website Disc...

Next-Gen Video Formats with Visionular's Zoe Liu

August 09, 2021 22:00 - 25 minutes - 23 MB

Zoe Liu, who is the founder and President of Visionular, dives into the details of emerging video codecs and formats with Prajanma Singh, Senior Product Marketing Manager for Cloudinary. They discuss codec standards, such as H.266/Versatile Video Coding (VCC), Essential Video Coding (EVC), and Low Complexity Enhancement Video Coding (LCEVC), and many details dealing with overall video compression. Learn More about Cloudinary and Visionular Cloudinary Visionular Learn More about ...

Learn More about XWP and How They Help Power the Modern Web

August 02, 2021 23:16 - 17 minutes - 16.2 MB

Join Gary Ballabio, Cloudinary's Vice President of Technology Partnerships, for this discussion about all things web development with Amit Sion, Chief Revenue Officer for XWP. They dive into topics dealing with website performance, e-commerce, user experience and many others in this MX Matters episode. Helpful Links from the Episode: XWP Cloudinary X-Company Follow Gary and Amit Gary Ballabio on LinkedIn Amit Sion on LinkedIn Show music provided by RIOT After you're done li...

Mediavine's CEO on what brands must know about Core Web Vitals

July 23, 2021 18:18 - 14 minutes - 13.3 MB

Join this conversation between Eric Hochberger, who is the CEO of Mediavine, and Juli Greenwood, Cloudinary's Senior Director of Communications and Customer Marketing. They break down Google's recently released Core Web Vitals and explain how these metrics will likely affect brands' web page rankings on search engines. Juli and Eric also outline some ways to improve user experiences on websites and align to Core Web Vitals. Helpful Links on Core Web Vitals Web.dev - Web Vitals MX...

Taking Cloudinary to the Command Line

May 18, 2021 17:49 - 30 minutes - 27.8 MB

In this MX Matters episode, Mickey Gordon - Senior Product Manager at Cloudinary - shares the company’s Command Line Interface (CLI) and the reasons it can benefit developers when trying to upload, manage and deliver their rich media assets in a lightweight way. We also talk with Erez Rokah, who is managing Netlify’s CLI, to discuss why they made an investment in building a command line tool for their business. Helpful Links about Cloudinary’s CLI Documentation Introduction to Cl...

Contentful discusses the power of content-first CX post-Covid

April 30, 2021 17:31 - 20 minutes - 19.2 MB

Watch host Gary Ballabio talk with our guest Rouven Weßling of Contentful about how they got started and how they're solving content needs for a rapidly changing web. Helpful links about this episode: Contentful's Corporate Website​ Contentful's Ultimate Guide to Headless CMS​ Cloudinary Blog Post - Is Your Business Ready for a Headless Architecture?​ Show music provided by RIOT.​ After you're done watching, share this episode on your favorite social media channels and then se...

Improving Asset Sharing with Collections

March 22, 2021 17:36 - 20 minutes - 18.6 MB

If you are looking for a better way to organize and share your assets, such as digital images, videos, and PDF documents, you’re in luck! Cloudinary actively enhanced a feature - Collections - throughout 2020 that lets you group these files together and share them internally with other Digital Asset Management (DAM) users. Additionally, you can share the Collections externally with stakeholders, such as agencies or the media. Liat Perlmutter - Senior Product Manager at Cloudinary - ...

How Google's Core Web Vitals Affect SEO and Visitor Traffic

March 09, 2021 22:16 - 14 minutes - 13.3 MB

Learn more about Google's Core Web Vitals, their recommended values, and other metrics Google has adopted or might embrace as benchmarks in this conversation with Tamas Piros - Google Developer Expert (GDE) specializing in web technologies and performance. Show Notes and Links Further Information on Core Web Vitals Chromium Blog - The Science Behind Web Vitals Web.dev - Web Vitals Cloudinary Webinar - Bet Your Luck on Web Performance Cloudinary Blog - Rules for Rich-Media Opti...

New, User-Friendly SDK Versions from Cloudinary

March 05, 2021 23:09 - 28 minutes - 25.8 MB

Cloudinary is actively enhancing our software development kits (SDKs) for popular programming languages, such as PHP and JavaScript! We're also launching new SDKs for Kotlin, Flutter, React Native and more. Find out what these enhancements will provide in this episode of MX Matters, where we'll talk with Mickey Gordon - Lead Product Manager at Cloudinary - about the team's work in 2020 and plans for 2021. Show Notes and Links Cloudinary's PHP SDK Documentation Migration Guide fr...

Integrations with Adobe Creative Cloud and Cloudinary

March 05, 2021 21:57 - 34 minutes - 31.2 MB

Join our host Sam Brace for this in-depth interview with Ariel Shiran - Senior Director of Product for Cloudinary! They discuss the major integrations from him and his team that were built for the Adobe Creative Cloud in 2020. If you are looking for ways to easily improve your creative teams' workflows with Cloudinary and programs such as Photoshop and Illustrator, this is an MX Matters episode you won't want to miss. Show Notes and Links Photoshop Lightroom Transformations Add-O...

AI-Driven Video Delivery Innovations From Cloudinary

March 05, 2021 21:39 - 35 minutes - 32.7 MB

In our first-ever MX Matters episode, our host Sam Brace interviews Yaron Reichert - Director of Product Management at Cloudinary - about the milestone feature releases and enhancements from his team in 2020.  Watch as Yaron covers ways to automatically generate AI-driven video previews, use content-aware cropping capabilities to identify the must-keep video sections, as well as create dynamic video slideshows from images and videos in your Media Library. Show Notes and Links Vid...

Twitter Mentions

@twilioquest 1 Episode
@dead_lugosi 1 Episode
@erezrokah 1 Episode