Mortgage Marketing Expert
212 episodes - English - Latest episode: 4 days ago - ★★★★★ - 62 ratingsSought-after industry experts share first-hand experience & advice to help real estate & mortgage professionals build more modern and relevant business. MME podcast is hosted by Phil Treadwell.
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Episodes
197 What the NAR Settlement Means to YOU
April 23, 2024 13:57 - 1 hour - 64.3 MBIn this insightful episode of Mortgage Marketing Expert, host Phil Treadwell invites industry experts Marjorie Adam, Dustin Brohm, and Mark Perkins to examine the impacts of the NAR Lawsuit and the impending settlement on the mortgage and real estate sectors. The guests delve into the lawsuit's implications, providing a nuanced analysis of the potential changes and challenges that could reshape these industries. Drawing from their extensive experience, they offer valuable perspectives, disse...
196 Facts Over Feelings with Craig Davis
April 10, 2024 15:17 - 39 minutes - 38.3 MBIn this episode the spotlight is on guest Craig Davis in a riveting discussion as Phil and Craig delve into their similar coaching styles, underscoring the significance of mindset in shaping our outcomes. They navigate the delicate balance between factual analysis and emotional intelligence in decision-making processes. The conversation is packed with insights, as Craig, shares the experiences and strategies that have led him to success. This episode is a must-listen for those seeking to u...
195 There’s Always Time If You Make the Time with Ben Smidt
February 28, 2024 13:00 - 33 minutes - 32.9 MBIn this episode of Mortgage Marketing Expert, host Phil Treadwell invites guest Ben Smidt to discuss the role of technology in building a successful mortgage business. The conversation focuses on how mortgage professionals can use technology to streamline their operations, close more deals, and provide superior service to clients. Smidt shares his expertise and insights, offering practical tips and strategies on leveraging tech tools to enhance efficiency and drive business growth. This epis...
194 Removing Excuses Not to Refer with Kyle Wright
February 16, 2024 13:00 - 1 hour - 59.8 MBIn this exciting episode of Mortgage Marketing Expert, host Phil Treadwell welcomes guest Kyle Wright, a successful loan officer to share his journey and experience. We delve into Wright's unique approach to success, which he attributes to learning how to do it all. Kyle shares his insights on the importance of solving problems, effectively eliminating any reasons for clients not to refer. Listeners can expect to gain valuable insights into the mindset and strategies that have propelled Wr...
193 Is Your Plan Good Enough: Building Momentum with Don and Gino
February 08, 2024 13:00 - 29 minutes - 29 MBIn this episode of Mortgage Marketing Executive, host Phil Treadwell invites the dynamic duo, Don and Gino, founders of DG Media Inc and the Momentum Builder annual event. The conversation revolves around this year's Momentum Builder event, focusing on the importance of identifying and addressing the right problems to ensure business growth. Don and Gino emphasize the transformative power of relationships in both personal and professional realms. Tune in to gain valuable insights from these ...
192 Appraisal Trends in 2024 with Freddie Mac
January 30, 2024 13:00 - 31 minutes - 31.3 MBIn this episode Phil Treadwell is joined by industry expert Scott Reuter from Freddie Mac to explore the latest appraisal trends in 2024. With their combined expertise, they delve into the evolving landscape of property appraisals, discussing topics such as technological advancements in the appraisal process, the impact of appraisal bias, and the opportunities for new entrants to the appraisal field. This insightful conversation provides valuable insights for mortgage professionals looking t...
191 Tactics Without Strategy is the Noise Before Defeat with Mike Hardy
January 22, 2024 17:29 - 34 minutes - 33.4 MBIn this enlightening episode of Mortgage Marketing Expert, host Phil Treadwell is joined by Mike Hardy. Together, they delve into the future of the mortgage industry, focusing on the opportunities that await in 2024 and 2025. The conversation begins with Phil and Mike exploring the evolving landscape of the mortgage industry. They discuss the potential changes and trends that could shape the industry in the coming years, and how these changes could open up new opportunities for mortgage pr...
190 Getting What You Want is Simply a Decision with Phil Treadwell
January 11, 2024 18:00 - 27 minutes - 27.6 MBIn this episode, MME podcast host Phil Treadwell delves into the future of the mortgage industry, specifically focusing on strategies you can use to make this year your best yet. Phil emphasizes the importance of understanding and adapting to the changes in the market, rather than resisting them. The highlight of the episode is Phil's three-step marketing formula, a proven strategy he believes will be instrumental for loan officers in 2024. This episode is a must-listen for anyone in the m...
189 Your Life IS the Content with Tyler Hodgson
January 03, 2024 13:00 - 38 minutes - 37.8 MBIn this insightful episode of "Mortgage Marketing Expert," host Phil Treadwell welcomes guest Tyler Hodgson for a deep dive into the critical aspects of successful mortgage marketing. Hodgson shares his expertise on time management, emphasizing the importance of prioritization and efficiency for mortgage officers. He also unveils effective referral strategies that can significantly enhance client engagement and retention. One of the episode's highlights is Hodgson's exploration of using soci...
188 Now is the Time with Kevin Peranio
December 22, 2023 17:34 - 42 minutes - 40.7 MBIn this informative episode of Mortgage Marketing Expert, host Phil Treadwell invites guest Kevin Peranio to delve into the critical concept of market timing. As a seasoned industry expert, KP shares his insights on the common misconception of waiting for the "perfect" time to invest in real estate. They discuss how mortgage officers and realtors can effectively communicate to prospective investors and homebuyers that the ideal time to enter the real estate market was yesterday, highlighting...
187 Stop Selling & Start Connecting with Brianna Harris
December 14, 2023 22:04 - 35 minutes - 34.3 MBIn this episode of the Mortgage Marketing Podcast hosted by Phil Treadwell, special guest Brianna Harris shares her expertise in video and social media strategy. Together, they delve into the importance of building connections rather than solely focusing on sales for mortgage officers. With Brianna's insights, listeners gain valuable tips and strategies to enhance their online presence, create engaging content, and foster genuine connections with their audience. Tune in to discover how to tr...
186 Stacking Successes with Josh Mettle
December 09, 2023 02:58 - 42 minutes - 40.7 MBIn this episode of the Mortgage Marketing Expert podcast, host Phil Treadwell sits down with the accomplished Loan Officer and fellow Podcaster, Josh Mettle, to discuss the power of stacking successes. We dive into how Josh effectively utilizes time blocking and early mornings to fuel not only the growth of his business but also the success of his team. Tune in to discover valuable insights and strategies that can help you optimize your productivity and achieve your professional goals. Jos...
185 Mortgage is a Relationship Business with David Lykken
December 04, 2023 18:37 - 37 minutes - 36.2 MBIn this episode host Phil Treadwell sits down with special guest David Lykken to explore the exciting opportunities on the horizon in the mortgage industry. The discussion revolves around the importance of anchoring your personal motivations and values in your business endeavors. They also delve into the concept of F.A.N.A.F.I – finding a need and fulfilling it – emphasizing the power of identifying and meeting the needs of your target audience. David Lykken is a 50-yr Mortgage Industry ...
184 Showing Up Consistently with Jake Fehling
November 22, 2023 13:00 - 37 minutes - 36.7 MBIn this episode of the Mortgage Marketing Expert podcast, host Phil Treadwell is joined by special guest Jake Fehling, the Chief Marketing Officer with Movement Mortgage. Jake discusses importance of consistently showing up for your customers and effectively marketing yourself through video as a mortgage professional. We delve into strategies and insights on how to build trust, establish credibility, and connect with clients through consistent video content, offering valuable advice for mort...
183 Be the Solution with Shant Banosian
November 16, 2023 00:23 - 42 minutes - 41.1 MB“I’m so glad I found this business, and that this is what I get to do every single day.” In this episode, special guest Shant Banosian shares his insights on scaling a successful mortgage business and the opportunities that exist in the current “down” market. This episode delves into Banosian's strategies for navigating the mortgage industry during challenging times. Listeners can expect to gain valuable knowledge on how to adapt to meet the changing needs of clients, while also exploring ...
182 YouTube Strategies with Jaime Resendiz
November 08, 2023 17:21 - 36 minutes - 36 MBIn this episode of the Mortgage Marketing Expert podcast, host Phil Treadwell sits down with special guest Jaime Resendiz, a YouTube Pro who is helping entrepreneurs and teams build YouTube channels without all the effort. Jamie shares with us the power of building a YouTube channel for professionals in these fields. Covering topics such as creating engaging video content, optimizing videos for search rankings, and leveraging YouTube's audience to generate leads, Jaime Resendiz shares invalu...
181 Survival Through Innovation with Truv.com
November 02, 2023 17:56 - 31 minutes - 30.8 MBIn this episode of the Mortgage Marketing Expert podcast, host Phil Treadwell sits down with Taylor Stork from Developer's Mortgage, and Kirill Klokov & Richard Grieser from Truv.com, to discuss creating efficiency with innovation in the mortgage space and how Loan Officers and more can save money in their loan process verifications. Taylor Stork is the COO of Developer's Mortgage & President of CHLA Kirill Klokov is the Co-Founder & CEO of Truv.com Richard Geiser is the VP of Marketing ...
180 Winning or Learning with Josh Pitts
October 25, 2023 12:00 - 19 minutes - 19.6 MBIn this episode of the Mortgage Marketing Expert podcast, host Phil Treadwell sits down with guest Josh Pitts, the CEO of Shred Media during MBA Annual 2023 in Philadelphia, to delve into the world of content creation for mortgage professionals. They discuss the importance of developing engaging and personal content, reminding you that it's SOCIAL media. Listen as Phil and Josh provide valuable insights and strategies on creating content that resonates with your audience, ultimately drivi...
179 Turning Goals into Action for 2024
October 18, 2023 12:00 - 26 minutes - 26.6 MBIn this solo episode, Phil Treadwell discusses how to define your goals for the new year, how to break them down into daily actions and how to turn those actions into wins that fuel your momentum towards the seemingly impossible. Don’t miss this fantastic episode or this chance to finish what you started for 2023 and set a whole new level of expectation for 2024. Episode Breakdown: 01:30 - What is it that you WANT? 02:30 - Define it 04:30 - Do you want it BAD ENOUGH? 06:00 - Defin...
178 The Reality of eMortgages with Freddie Mac and Mr. Cooper
October 12, 2023 18:16 - 30 minutes - 27.8 MBeMortgages, and eClosings have been talked about for decades now, but realistically, where are we at with the shift to ‘e’ today and where are we headed? During this discussion, industry experts explore the past, present and future evolution of eMortgages and eClosings, along with the readiness of the current market, how to mitigate adoption hurdles and tips to help lenders integrate into the eMortgage landscape. Visit these Freddie Mac resources to start your digital journey. Explore Ele...
177 Be You in Everything You Do with Paige Bowman
September 20, 2023 12:00 - 40 minutes - 38.9 MBIn this episode I‘m joined by the Founder and Team Leader for The Mortgage Collective, Paige Bowman. We discuss her success on social media and the key difference between branding and building a personal brand. This episode is packed with actionable advice, so don’t miss it. Episode Breakdown: 01:30 - How Paige found mortgage 03:00 - Core skills for mortgage success 05:40 - Generational dynamics 07:45 - Branding vs. a personal brand 13:00 - “Show up as you are in everything that...
176 Stop Going to the Drive Thru with Leigh Brown
September 12, 2023 17:47 - 48 minutes - 46.3 MB“It’s not just the visibility of you as a realtor, it’s the visibility of you as a community advocate, as somebody who’s active and engaged and involved.” In this episode I‘m joined by one of my favority people in Real Estate, Leigh Brown. We discuss her passion for helping people and her community, the necessity of relationships in Real Estate and Mortgage. Leigh Brown is the Broker/Owner of One Community Real Estate and best-selling author. She uses her decades of real estate experience...
175 Putting in the Reps with Arjun Dhingra
August 22, 2023 12:00 - 32 minutes - 29.6 MB“You don’t have to kill it, you don’t have to hit a grand slam, you just gotta get better. If you have that kind of mentality, good things will be on the other side of it.” In this episode I‘m joined by Arjun Dhingra, a two time Taekwon-do World Champion, Team USA’s Head Coach for Taekwon-do, and a Mortgage Banker with two decades of experience serving customers. We discuss his passion and discipline as well as, the power of awareness and how social media can help you get it. Episode Bre...
174 Gratitude's Competitive Advantage with Mr. Thank You, John Israel
August 10, 2023 13:00 - 49 minutes - 45.7 MB“If you can’t appreciate what we have now, who’s to say you’ll be any happier when you finally get what you say you want?” In this episode I‘m joined by John Israel, Mr. Thank You himself, a keynote speaker and relationship expert who helps companies big and small re-humanize their workplace and the marketplace as a whole. This is a great conversation that can have as much impact on your life at home as your business. John Israel is founder and Chief Gratitude officer of Mr. Thank You, a...
173 We’re Better Together with Kelly Zitlow
August 03, 2023 15:54 - 38 minutes - 37 MBIn this episode I‘m joined by Kelly Zitlow, the Sunshine Warrior, Mortgage superstar and friend, to discuss why and how she started using video to market herself and her business & what it’s done for her business since 2014! Kelly Zitlow has built her 27-year career as a Sr. Mortgage Advisor by providing honest, well-communicated, and knowledge-based lending experiences. She’s ranked in both the Scotsman Guide and National Mortgage News Magazine as a top 1% mortgage producer in the nation....
172 Building a Bulletproof Mindset
July 26, 2023 20:25 - 25 minutes - 25.6 MB“Our life comes down to what we do, and what we tell ourself.” In this episode I share the presentation I did in February at Momentum Builder 2023 in Las Vegas. Momentum Builder is an amazing event and community that you should put on your calendar for this coming February 2024! LEARN MORE In this talk, I give you 4 tactical steps to achieve a bulletproof mindset: Embrace failure, Better your environment, Know where you’re going, and Focus on the right things! Episode Breakdown: 00:3...
171 Growth Mindset and Winning Habits
July 18, 2023 12:00 - 23 minutes - 54 MBIn today's episode I’m flying solo again as I talk about what it takes to create a growth mindset, building winning habits, and setting yourself up to achieve massive goals! Episode Breakdown: 01:00 - Takeaways from the "Foward Event" 02:29 - Why people don't accomplish their annual goals 05:07 - Mindset isn't the only thing, but it is the most important 07:12 - What separates LO's that are growing vs. every else 11:05 - You'll never outgrow your self image 14:07 - Failure is p...
170 Unlock Homeownership Opportunities with Freddie Mac
June 27, 2023 15:58 - 26 minutes - 24.1 MB“Home can mean different things for different people!” In this episode I‘m joined by Srijana Giri, Senior Director at Freddie Mac to discuss what’s changed since our last discussion in the economy, at Freddie Mac and for Srijana herself. June is homeownership month; borrower circumstances are vast and unique…the housing industry needs to provide smart automation for all walks of life to make home possible in the most efficient and sound manner. During this discussion we’ll explore how re...
169 The Dallas Mortgage Man Brian McCauley
June 15, 2023 18:01 - 36 minutes - 35.9 MB“What’s happening now is that the market’s squeezing. It’s squeezing people UP if you’re good, know what you’re doing, and work hard, or DOWN & OUT if you don’t belong!” In this episode I chat with a new friend of mine, The Dallas Mortgage Man, Brian McCauley. Brian is a top-producing mortgage originator with 18 years of experience within the industry. He has received several awards and incentive trips for outstanding performance in sales and customer service. Brian is an experienced publ...
168 Celebrating 5 Years of Mortgage Marketing Expert
June 01, 2023 21:06 - 32 minutes - 75.8 MBToday is the 5-Year Anniversary of this podcast, and I can't believe how far we've come! In today's episode, we're taking a trip down memory lane, reflecting on some highlights, notable moments, and funny stories from our journey over the past five years. I also want to take a moment to express my deepest gratitude to all the incredible guests, listeners, and everyone who has supported the Mortgage Marketing Expert podcast along the way. Your unwavering support has been the driving force b...
167 Blondes Have More Funds
May 19, 2023 14:46 - 45 minutes - 43.6 MB“You have to be able to diversify, and the way you’ve always done business may not be the way that you continue to get new business, right now and you have to be open to that.” In this episode I‘m joined by Michelle Dugan and Ashley Miller, best friends and co-hosts of the Blondes Have More Funds Podcast, just as they’ve relaunched for their third season. We discuss the importance of flexibility as a Loan Officer in this market, how continuing to take action can set you apart and that the ...
166 Seeing Accountability Differently with Sam Silverstein
May 08, 2023 16:01 - 25 minutes - 25.6 MBIn this episode I‘m joined by Sam Silverstein, Founder of the Accountability Institute, Keynote Speaker and Best Selling Author, just as he was coming off the stage at the Texas Mortgage Bankers Association annual conference. We discuss accountability and how so many lenders and real estate agents misunderstand the fundamental concept of accountability. We cover a lot of ground from belief leading to action, what we owe ourselves vs. others, and how we can get CLEAR on our own values. Do n...
165 Building a Walled Garden with Travis Thom
April 07, 2023 19:28 - 38 minutes - 37.8 MB“If you’re only focused on getting a prospect & you’re not retargeting them, you’re going to have a difficult time in that conversion process.” In this episode I‘m joined by Travis Thom, a Facebook Marketing Strategist and social media ad guru. He is the Founder of Elevated REM and the CEO of WalledGardenHQ and he’s got some KILLER advice on advertising and specifically retargeting for lenders and real estate agents. We cover a lot of ground in this episode including: the truth about soc...
164 Great Relationships Take Time with Tim Braheem
March 30, 2023 14:07 - 57 minutes - 55.1 MB“The only relationship you’re ever really having, is with yourself.” In this episode I‘m joined by a returning guest who has given us some of our most listened-to episodes. He is the Founder/CEO and Head Coach of Performance Experts Coaching, Tim Braheem! We cover a lot of ground in this episode including: the best ways to build relationships, how to take advantage of a slower market, and the importance of a morning routine. Do not miss out on this conversation and the strategies Tim shar...
163 ChatGPT for Lenders with Shashank Shekhar
March 23, 2023 19:00 - 39 minutes - 38.3 MB“Even if you know NOTHING about it, you’re not behind at all…You can go from rookie to top 1% expert in 24 hours!” In this episode I‘m joined by returning guest and Founder and CEO of InstaMortgage, Shashank Shekhar. He’s an expert that would have tons to share on any topic, but today we’re focusing on ChatGPT and the AI tools that everyone is talking about. What is it? What can it do for YOU? And how can it streamline our businesses and lives as soon as this weekend? Do not miss out on th...
162 Show Up, Hustle, Repeat, Every Day with Josh Pitts
March 16, 2023 17:48 - 36 minutes - 35.9 MB“Attention has shifted, it’s time for you to make the shift as well, or you’re going to get blindsided.” In this episode I‘m joined by my great friend Josh Pitts, Chief Enthusiasm Officer at Shred Media. A Mortgage Pro who’s not only learned how to show up on social media, but teaches others how to do it as well. We discuss the number one secret to winning the social game, SHOWING UP, so pay attention! “If people don’t know you, they can’t like or trust you & they WON’T like or trust you...
161 Content Creates Conversations with Kayla Kallander
March 08, 2023 13:00 - 35 minutes - 34.4 MB“I was being more relatable. I was being more HUMAN.” In this episode I‘m joined by Kayla Kallander. A “mortgage meteorologist” and someone who’s learned first hand how to promote herself and business through social media. We’re discussing how to overcome your fear and use video to build a better business than ever before, so pay attention! Episode Breakdown: 02:25 - Kayla’s origin story 05:15 - How Kayla started as a content creator 09:00 - Overcoming the “fear” of being SEEN fail...
160 How YOU Fit in a Digital Data-Driven Market with Dave Savage and Alex Kutsishin
March 01, 2023 18:34 - 30 minutes - 30.5 MB“This is NOT just another year in the mortgage business!” In this episode I‘m joined by two returning guests at once, Dave Savage and Alex Kutsishin. They dropped BIG news this week for the mortgage industry, and we do talk about it, but this episode is much more. We’re discussing what can make the difference between success and stagnation in 2023, so pay attention! Episode Breakdown: 02:00 - How do we take our businesses to the next level in 2023 02:50 - “This is NOT just another y...
159 Nothing Will Change Until YOU Change with Hannah Spanke
February 14, 2023 18:00 - 29 minutes - 29.2 MB“Nothing will change until YOU change!” In this episode I‘m joined by relationship and life coach, Hannah Spanke. We talk about how she got started in the sex industry, the core reasons relationships fall apart, and how to find happiness in yourself and bring that assurance to your relationships. This is applicable in our personal life AND at work, so pay attention! Hannah Spanke is a Relationship & Life Coach, and Board Certified Clinical Sexologist with a taboo background of nearly a d...
158 Using Goals to Break Bad Habits with Adal Bisharat
February 10, 2023 02:36 - 38 minutes - 37.8 MB“You’re not going to get breakthrough results, just doing the same old thing.” In this episode I‘m joined by the CEO of GoalKloud, Adal Bisharat. We talk about the origins of GoalKloud, how goals help you break habits and the importance of accountability through coaching. We’re helping you build momentum to build motivation, so pay attention! Episode Breakdown: 02:30 - Adal and GoalKloud’s origin story 04:55 - Why are GOALS the center of our business 08:15 - Breaking Habits 16:00...
157 Building the Brand You WANT with AJ Vaden
January 27, 2023 19:40 - 41 minutes - 40.6 MBIn this episode I‘m joined by the Co-Founder of Brand Builders Group, AJ Vaden. We talk about the origins of Brand Builders, the unique power of your personal brand and how in the end it’s all about building relationships. No one can hire you, if they are not aware of you, so pay attention! Episode Breakdown: 01:25 - The origins of Brand Builders Group 09:20 - “Ready, Fire, Aim” 11:10 - How personal branding is like oral hygiene 15:05 - 3 ways to build trust 20:42 - Personal Branding ...
156 Momentum Builder with Don and Gino
January 13, 2023 17:08 - 34 minutes - 33.7 MBIn this episode I‘m joined by the men behind the Momentum Builder event and DG Media, Don Goettling & Gino Fronti. We talk about what to expect from Momentum Builder 2023, how and why the event started, and finding the opportunity in a “tough” market to build capacity for the reward to come. Stop trading your hours for dollars and build momentum toward the business of your dreams! Episode Breakdown: 02:40 – Remember what the good times feel like 04:45 – Momentum Builder origins 06:13 –...
155 Mindset First - Making 2023 Your Best Year
January 04, 2023 12:00 - 17 minutes - 18 MBIn this episode I’m flying solo to set the table for you to make 2023 your best year yet. The difference between just achieving your goals and crushing your dreams is simply about mindset. As we start the new year, I rundown the actions you can take to build a winning mindset for this year and beyond! If you’re looking to build that winning mindset in 2023, join me in M1 Academy! Episode Breakdown: 01:00 - Happy 2023 01:45 - Why Mindset comes first 03:55 - How fitness impacts mind...
154 Learning How to Think, Not What to Think with Sabastian Enges
December 21, 2022 18:26 - 38 minutes - 37.8 MBIn this episode I‘m joined by an entrepreneur, speaker and mentality coach that I’m sure you’ve seen before, Sabastian Enges. He and I chat about the #1 trait people want in leadership, how to handle your strengths AND your weaknesses, the generational difference in the office and the housing market, and how to better relate to people by UNDERSTANDING them better. Episode Breakdown: 01:50 - Sebastian’s start on social 04:00 - To have impact, focus on a personal brand 06:00 - The #1 t...
153 Doing More of What Works with Tom Ferry
December 15, 2022 20:35 - 48 minutes - 44.3 MBIn this episode I chat with one of the most well-known figures in real estate, Tom Ferry. He and I chat about using “significance” to create trust conversations, how to do more things, more often that work in your business, and the importance of who you work with in ANY industry. Episode breakdown: 01:30 - From stocking shelves to running a company 06:40 - Failure is the path to success 10:40 – How to be growth & reach focused 11:30 – Doing more plays that work more often 16:...
152 Making the Damn Decision with Dustin Brohm
December 05, 2022 21:00 - 31 minutes - 31 MBIn this episode, I’m joined by a close friend and business partner, Dustin Brohm. He and I chat about how consistency is so important for overall business growth, why your Instagram account is NOT the problem with your video views, and how to get rid of the excuses that keep us from being productive! Episode Breakdown: 01:15 - Welcome Dustin Brohm 02:55 - “I decided to do an episode every damn week” 04:00 - How do you remove excuses? 07:10 - Doing the "thing" builds confidence 11...
151 Finding Your Niche with Dan Gandee
November 23, 2022 14:00 - 34 minutes - 31.5 MBIn this episode I have an engaging conversation with real estate investor and tech executive, Dan Gandee. We talk about Dan’s unique perspective on this market, how you can best position yourself in your market and the opportunities that exist even with high rates. Episode breakdown: 02:40 - Is there an affordability shift? 04:15 - Dan’s market perspective 08:00 - "What" is as important as "how" 09:30 - Positioning in your marketing 12:50 - Dan staked a position on probate 14...
150 Turning Clients Into Superfans with Brittany Hodak
November 17, 2022 20:21 - 27 minutes - 27.4 MBIn this episode I have a fun conversation with a good friend who is also a customer experience expert, Brittany Hodak. We chat through ways to future-proof your business with superfans, how to divide your time between finding new fans & serving existing ones, as well as the best ways to provide value and exceed expectations! Episode breakdown: 01:50 - Brittany’s World Record 06:30 - Future-proof your business 08:55 - Chase new fans or serve current audience? 11:15 - The 3 Phase...
149 Share Yourself on Social with Katie Day
November 11, 2022 16:38 - 36 minutes - 35.2 MBIn this episode I chat with a high-performing real estate pro and rock star social media expert, Katie Day. We talk about the best practices to have success using social media, ways to grow your business without being salesy, and the role that engagement plays in converting leads in closings! Episode breakdown: 03:08 – How to have success with marketing 05:00 - Providing value instead of a sales pitch 07:25 - Does your content pass the DMV test? 08:25 - Katie’s origin story 1...
148 One Million Jobs & Six Million Miles with Dennis Yu
November 08, 2022 14:41 - 46 minutes - 107 MBIn this episode I chat with a incredible guy a met a few years ago, who also happens to be one of the foremost digital marketers in the world, Dennis Yu! He and I talk about the content hack for using video on ALL social media platforms, how to leverage the social algorithms to create attention, and the way to add assistants to your business without spending thousands! Episode breakdown: 00:00 – Intro 02:13 – Who is Dennis Yu 03:10 – Authenticity is the key 06:43 – The power of sto...