The vast majority of adults in Britain - about 70 per cent - are worried that misinformation could influence the outcome of an election or a referendum.

And about as many believe it should be a criminal offence to spread 'fake news' deliberately.

Those findings are in a poll by Ipsos Mori for King's College London. It was conducted in February and the results are just being released today.

Guest: Darrell Bricker

Chief Executive Officer, Global Public Affairs, IPSOS

The vast majority of adults in Britain - about 70 per cent - are worried that misinformation could influence the outcome of an election or a referendum.


And about as many believe it should be a criminal offence to spread 'fake news' deliberately.


Those findings are in a poll by Ipsos Mori for King's College London. It was conducted in February and the results are just being released today.


Guest: Darrell Bricker


Chief Executive Officer, Global Public Affairs, IPSOS