In 1985, Coke was in trouble. Consumers were making the switch to the sweeter taste of its biggest rival, Pepsi.

So on this day, 34 years ago, Coke tried to win some of those customers back. They launched New Coke. And as we know, it became one of the most infamous tales of unsuccessful marketing of all time.

To mark the occasion, Simi looks back at some other big-name products that famously flopped.

In 1985, Coke was in trouble. Consumers were making the switch to the sweeter taste of its biggest rival, Pepsi.


So on this day, 34 years ago, Coke tried to win some of those customers back. They launched New Coke. And as we know, it became one of the most infamous tales of unsuccessful marketing of all time.


To mark the occasion, Simi looks back at some other big-name products that famously flopped.