Hangry: Finding New Opportunities in Crowded Spaces
Moonshot
English - February 14, 2022 10:17 - 22 minutes - 21.2 MB - ★★★★★ - 1 ratingEntrepreneurship Business Technology founder entrepreneur sequoia india southeast asia business startup surge sequoia capital sequoia peak xv partners Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Indonesia’s food delivery sector is a crowded space - dominated by industry giants and an increasing number of startups all vying for a slice of the pie. It’s also an industry that’s rapidly growing, with more cloud kitchens opening across the country to cater to young, tech-savvy Indonesians looking for a variety of food options to be delivered right to their doorstep. Hangry, a fast-growing cloud kitchen startup that launched in 2019, is feeding this demand by offering international cuisines, along with local favourites, to appeal to an increasingly global-minded target market. On this episode of Moonshot, we speak with the co-founder and CEO of Hangry, Abraham Viktor, and Sequoia India and Southeast Asia’s Aakash Kapoor to discover how the startup is taking on industry giants, riding the K-pop trend, and creating a winning recipe for cloud-kitchens (and hungry customers) in Indonesia.
Show Notes:
A tasty way to take on industry giants (2:07)Appeal to different palates with a wide variety of flavours (4:15)Taste and iterate: The Moon Chicken recipe for success (9:40)How the Hangry Academy sets outlet staff up for success (13:18)Count Your Chickens: Deciding on quantities with the help of technology (14:25)Be quick to respond to customer complaints (16:06)Entice your customers by nailing the basics and riding trends (18:25)Customer complaints for breakfast: Team Hangry’s morning ritual (20:20)The key ingredients of building a brand (21:50)