The principles of event marketing can be applied to small businesses of all types. In my interview with event producer Louie La Vella, we look at some counterintuitive strategies involving live video (including Facebook Live tips), affiliate marketing, and influencer marketing.  


To connect with Louie: 

Web: http://louielavella.com
Facebox: http://fb.com/louielavella
Twitter: http://twitter.com/louielavella

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