#MediaSnack Meets: Brett Richardson, Senior Media Manager, Chobani

#MediaSnack Podcast

English - August 04, 2022 16:00 - 12 minutes - 8.77 MB - ★★★★★ - 1 rating
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Previous Episode: #MediaSnack Meets: Hermann Hassenstein, Senior Head of Marketing Operations, Puma

Next Episode: Mexico 2021 Ley de Transparencia / Mexico 2021 Media Transparency Law: #MediaSnack

"Media is ultimately a value-add to any business...the big challenge across media practice is how to communicate and show value against our core business outcomes..."

My guest for this great #MediaSnack Meets episode, is Brett Richardson, Chobani's Senior Media and Marketing Manager

#Chobani really has an interesting marketing and media model. The company is hugely data-savvy and always looking for innovation. They have become a case study for enhancing their strong internal media capabilities with great external agency talent. One to watch.

Find out:
- What is Brett's role at Chobani and what is he most proud of professionally?
- What does he see are the industry's biggest challenges and how we might address them?
- What does he do to unwind and recharge?
- Plus Brett's best industry leadership tips