"Just when I thought I was out…they pull me back in" a famous line from Godfather Part III and a recurring theme I've noticed for those of who have used WordPress for a while.

No matter how much we might moan about the shortcomings of WordPress, it's still pretty darn powerful. The core of WordPress is getting better, read: Gutenberg and Full Site Editing. Some sharp edges, yes, but software is software -- it will iterate into something great.

Maybe you left WordPress a few years ago because of Gutenberg, but I bet you second guessed yourself when that Netlify CMS lacked a user and permissions system, custom post types, and an easy way to install a contact form.

Oh, and what about ecommerce? Yeah…well…what about it?! WooCommerce, still the sleeping giant, is about to get some lemon squeezed right in the eye.

JR Farr returns to the Matt Report to talk about his latest product, Lemon Squeezy. A NOT Easy Digital Downloads alternative that's looking to take it's share of the e-commerce market. Learn more about the collective and the other products JR is a part of over at https://makelemonade.wtf/

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