MBS270 - Crossing The Chasm with Geoffrey A. Moore
Matt Brown Show - Telling the stories of influencers and business thought leaders, one conversation at a time
English - September 25, 2020 08:04 - 56 minutes - 38.7 MB - ★★★★ - 4 ratingsBusiness business entrepreneurships technology authors startups business news crypto Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Today Matt is joined by Geoffrey Moore who is an author, speaker, and advisor who splits his consulting time between start-up companies in the Wildcat Venture Partners portfolios and established high-tech enterprises, most recently including Salesforce, Microsoft, Autodesk, F5Networks, Gainsight, Google, and Splunk.Matt & Geoffrey talk about his book Crossing the Chasm, Geoffrey A. Moore shows that in the Technology Adoption Life Cycle—which begins with innovators and moves to early adopters, early majority, late majority, and laggards—there is a vast chasm between the early adopters and the early majority. Tune in for this very insightful conversation with practical business tips you can use in your daily life.