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110. Chobani's secret to scale: Tap into community, w/founder and CEO Hamdi Ulukaya

Masters of Scale

English - April 05, 2022 09:00 - 34 minutes - 31.8 MB - ★★★★★ - 3.7K ratings
Management Business jeff berman mindset bob safian diversity & inclusion management startups entrepreneurship business reid hoffman Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed


Your local community can be the power behind an epic scale story — because smart community investment always maximizes returns. No one knows this like Hamdi Ulukaya, the founder and CEO of Chobani. He turned a small Upstate New York town into an epicenter of Greek yogurt by mobilizing a community to revive a mothballed dairy plant. In creating opportunities for new jobs, he created opportunities for massive scale. This story repeats over and over as the company grows, building communities with a sense of co-ownership. “This is not really a Hamdi story,” Ulukaya says. “This is a story about the people in our communities, what they're made of, and the values and capability that they have.”

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