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How BuzzFeed bounced back, w/co-founder and CEO Jonah Peretti
Rapid Response
English - July 08, 2021 09:00 - 28 minutes - 25.7 MB - ★★★★★ - 50 ratingsManagement Business energy sports news leadership science retail healthcare culture technology startup Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Millennials and Gen-Z want different experiences, different content, different opportunities. But catering to those distinct needs wasn't enough, says BuzzFeed co-founder and CEO Jonah Peretti; the digital-media outfit also needed to create a flywheel for value. When the pandemic trimmed tens of millions in revenue, Peretti cut back on costs – but kept the flywheel spinning. By the end of 2020 his team had engineered a rebound, finishing the year with record profitability. Now, the company has announced plans to go public via SPAC at a $1.5 billion valuation. With the acquisitions of HuffPost and Complex Networks, Peretti has shown that his ambitions are just beginning.
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