MarTech Podcast ™ // Marketing + Technology = Business Growth artwork

Does Thought Leadership Still Work? -- Joe Kingsbury // Edelman

MarTech Podcast ™ // Marketing + Technology = Business Growth

English - November 19, 2021 12:00 - 12 minutes - 11.6 MB - ★★★★★ - 169 ratings
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Previous Episode: Why Your Content Doesn't Stand Out -- Joe Kingsbury // Edelman
Next Episode: How To survive A Cookieless Era? -- Anna McMichael // Partnership Director

Managing Director of Business Marketing at Edelman, Joe Kingsbury wraps up the discussion on Edelman’s thoughts about marketing. Companies are not only faced with the task of influencing brand perception with their content. They have to be able to measure the impact on business. Joe talks about evaluating content marketing and thought leadership. Show Notes

Connect With:

Joe Kingsbury: Website // LinkedInThe MarTech Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn //  Twitter

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