In this second episode with Nelson, we talked about the benefits of having a human behind the chatbox 24/7 for B2B business and how it builds relationships during the early phase. We also discussed the costs associated in staffing and what’s the process for dealing with site visitors who ask highly technical questions. Show Notes

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Nelson Bruton: Website // LinkedIn The MarTech Podcast: Email // Newsletter // TwitterBenjamin Shapiro: Website // LinkedIn //  Twitter

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