Big retail companies are paying influencers to help them with their TikTok presence

Marketplace Tech

English - March 06, 2023 10:43 - 6 minutes - 11.8 MB - ★★★★★ - 1.2K ratings
Technology Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed

Previous Episode: How space tech is being deployed in Ukraine

Next Episode: Some U.S. cities are using cameras to crack down on noise pollution

Social media influencers are on lots of platforms: Instagram, YouTube and, more and more these days, TikTok. Amazon and Walmart are getting help from content creators to keep their brand present on TikTok, all while the creators become influencers and earn money in the process.