![Marketplace All-in-One artwork](https://is1-ssl.mzstatic.com/image/thumb/Podcasts123/v4/39/35/a6/3935a67f-1525-0cb3-39e4-4e3edeed512c/mza_2457639969504493133.png/100x100bb.jpg)
Google is changing the way ad tracking works
Marketplace All-in-One
English - March 04, 2021 10:38 - 10 minutes - 11.8 MB - ★★★★★ - 1.2K ratingsBusiness Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Previous Episode: Paramount+ launches tomorrow. How many streaming services is too many?
Next Episode: The status of new stimulus checks
Google is getting rid of third-party cookies in its Chrome browser next year and will stop selling ads based on your browsing history. No more tracking you all over the web and targeting you with ads everywhere you are. The company also said in a blog post that it won’t replace cookies with another personal tracking technology. Google is moving to a “privacy first” strategy in which your online profile will be grouped anonymously with others like you, and you’ll get ads appropriate to your cohort. Molly spoke with Meg Leta Jones, a professor of communication, culture and technology at Georgetown. She said Google still has plenty of ways to get data about you.