Podcasting Success Secrets
144 episodes - English - Latest episode: about 1 month ago - ★★★★★ - 11 ratingsGet the systems, strategies, and support you need to grow a successful podcast and take your show to the next level! Podcasting Sucess Secrets is for anyone who wants to take advantage of the power of podcasting to spread their message, build their platform, or grow their business. We'll talk about all things podcasting: recording, editing, publishing, and promoting -- and share the stories of how other successful podcasts grew their podcast. Hit the subscribe button and leave a rating/review about your favorite episode!
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Episodes
Charting the Podcasting Path: Growth, Grit, and Grace with Amplafy Media
March 19, 2024 08:00 - 24 minutes - 44.9 MBTune in to this episode to hear Hector Santiesteban, Kevin Cook, and Paige Elmore from Amplafy Media have a conversation about the intricate world of podcasting. From the humble beginnings of grappling with the challenges of starting a new show to the triumphant assembly of a team that propels the podcast to new heights, the conversation offers a goldmine of insights. You will discover the crucial balance of focusing on growth, embracing the journey, and the power of being yourself. The team...
The B2B Podcasting Playbook: From Start to Success with Nathan Anibaba
March 12, 2024 08:00 - 24 minutes - 44.3 MBNathan Anibaba is an executive from a leading B2B podcasting production company and today we’re having a conversation spanning from the challenges and triumphs of podcasting to the unparalleled power of authentic engagement in building connections with hard-to-reach decision-makers. Nathan is talking to us about innovative strategies for podcast content that resonates, highlighting the importance of authenticity, the impact of ads on listener experience, and the evolving formats in the podca...
Discipline & Desire in Podcasting with Britney Crosson
March 05, 2024 08:00 - 29 minutes - 54.8 MBBritney Crosson shares her invaluable insights on achieving podcasting success through unwavering discipline and a profound desire to connect with audiences globally. Britney takes us into the intricacies of leveraging social media marketing to enhance show visibility and engagement, underlining the significance of consistency in content creation. Her journey from a passion-driven creator to a disciplined podcast host exemplifies the power of dedication and strategic online presence. This ep...
Breaking the Code: How Kira Dineen Uses Podcasting to Explore Genetics
February 27, 2024 08:00 - 27 minutes - 50.1 MBKira Dineen, the seasoned podcaster behind "DNA Today," shares her fascinating journey from a high schooler fascinated by podcasts to becoming a professional in the field. Kira talks about her experiences of overcoming failures, the lessons learned along the way, and how she strategically used her podcast as a stepping stone into a career in genetics. With over a decade of podcasting under her belt, Kira offers invaluable advice on growing and managing a podcast, engaging with audiences, and...
Podcasting, Personal Branding, and Hybrid Work with Nola Simon
February 20, 2024 08:00 - 22 minutes - 41.4 MBHow do you create a successful podcast in the hybrid work era? How do you reinvent your personal brand and your business strategy? How do you leverage your passion to transform your life and your career? Nola Simon, a podcasting pioneer and a hybrid work expert, shares her inspiring story of how she rebranded herself and her business, and how she used podcasting as a tool for growth, connection, and impact. She reveals the secrets of how she started her podcasting journey, how she promoted i...
Growing a Podcast from Passion with Paul Levitin
February 13, 2024 08:00 - 20 minutes - 37.7 MBToday we are uncovering the dynamic journey of Paul Levitin, the mastermind behind the "Happy Healthy Human" podcast. With a saga spanning nearly 300 episodes, Paul reveals his transformation from a fitness guru to a podcasting legend, spurred by the unforeseen twists of the pandemic. This episode is a treasure trove of insights, showcasing the power of passion-driven content, the evolution of a podcast from humble beginnings to a beacon of success, and the indispensable virtues of consisten...
Experimenting Across Genres in Podcasting with Pilar Orti
February 06, 2024 08:00 - 21 minutes - 38.6 MBHow do you go from teaching leaders how to lead to hosting a popular podcast about remote work? That’s the fascinating story of Pilar Orti, the founder and host of “21st Century Work Life,” a show that explores the trends and challenges of working in the digital age. Pilar opens up about her diverse and dynamic podcasting journey. Pilar reveals how she experimented with different formats, topics, and co-hosts, and how she learned from her hits and misses. She also shares her insights on how ...
Leadership, Inspiration, and the Power of Podcasting with Enma Popli
January 30, 2024 08:00 - 23 minutes - 43.8 MBEnma Popli, the creator of Atalanta Diaries and who’s celebrating her 50th episode, shares the journey behind her podcast, which showcases the stories of women leaders and trailblazers. She chats about the reasons behind choosing podcasting as her medium, her approach to empowering women through storytelling, and her commitment to providing inspiration and guidance. This episode offers a profound look into the challenges and triumphs of women in leadership roles, highlighting the importance ...
How to Create, Distribute, and Monetize Amazing Podcasts with Podglomerate CEO, Jeff Umbro
January 23, 2024 08:00 - 21 minutes - 40 MBJoin us on an exhilarating journey into the heart of the podcasting universe with Jeff Umbro, the visionary founder and CEO of Podglomerate. Jeff unfolds his remarkable transformation from a passionate book publicist to a trailblazing leader in the podcast industry. He generously shares a goldmine of insights into the art and science of podcast production, distribution, and the secrets to successful monetization. You’ll hear about the dynamic and often challenging podcast landscape as Jeff h...
From Jerry Springer to Podcasting Success with Reena Friedman Watts
January 19, 2024 08:00 - 23 minutes - 42.6 MBReena Friedman Watts, the dynamic host of the Better Call Daddy podcast, shares her journey with infectious enthusiasm and a wealth of insights. From her early beginnings at the Jerry Springer Show to crafting her unique space in the podcasting arena. This episode explores how she balances family, career, and her passion for storytelling, all while maintaining a unique and compelling podcast. Listeners will find inspiration in her approach to podcasting, which combines captivating stories, f...
How Sarah Berckenkamp Uses Podcasting to Connect with Her Clients and Prospects
January 09, 2024 08:00 - 22 minutes - 41.5 MBWe chat with Sarah Berckenkamp, a business coach and the host of Big Business with Sarah, a podcast that helps entrepreneurs scale their businesses and make them more profitable. Sarah shares her podcasting journey, from how she got started, to how she developed her format and style, to how she uses podcasting to nurture her audience and attract new clients. She also reveals some of the challenges and opportunities of podcasting, and how she plans to evolve her show in the future. If you’re ...
Blending Music and Podcasting with Ioannis Anastassakis
January 02, 2024 08:00 - 25 minutes - 47.2 MBHector is joined by Ioannis Anastassakis. He has a fascinating journey as a guitar coach and podcaster. With over a thousand episodes and a decade-long commitment, Ioannis shares his unique experience of running a bilingual podcast, "Ask the Guitar Coach." He discusses the evolution of his show, the challenges of incorporating video content, and the importance of batch recording and effective team collaboration. His insights into leveraging AI and tech in podcasting, alongside his personal s...
How Queen Candi Found Her Voice and Message Through Podcasting
December 26, 2023 08:00 - 17 minutes - 31.7 MBHector sits down with Queen Candi, the host of the Queen Candi Podcast. With over 100 episodes, Queen Candi shares her incredible journey from a troubled childhood, including foster care and domestic violence, to her current success as a podcaster. This episode delves into her healing journey through the Muslim faith, her experiences in radio and podcasting, and her commitment to tackling challenging topics like mental health and suicide prevention. Queen Candi's story is a testament to the ...
How Lorraine Connell Uses Podcasting to Amplify Student Voice and Leadership
December 19, 2023 08:00 - 34 minutes - 62.6 MBLorraine Connell, a former educator and current consultant who runs a podcast called Student Voice, Future Leaders. Lorraine shares how she started her podcast as a way to capture the conversations and advice of her students during the COVID-19 pandemic. She also discusses how she overcame some of the challenges of podcasting, such as finding guests, editing, and finding her voice. Lorraine explains how her podcast aims to empower students to share their experiences, ideas, and opinions on e...
How to Improve Your Podcast with Tools, Technology, and Feedback with Jeff Dwoskin
December 12, 2023 08:00 - 27 minutes - 49.4 MBHector welcomes Jeff Dwoskin, the innovative mind behind Stampede Social and a veteran in both stand-up comedy and web development. Jeff reveals his exceptional approach to podcasting, seamlessly blending creative flair with cutting-edge technology. Delving into the capabilities of Stampede Social, Jeff outlines how strategic use of digital tools can revolutionize podcast engagement and grow listenership. He offers indispensable advice on content adaptation, embracing audience feedback, and ...
When Passion Meets Podcasting with Brian Alves
December 05, 2023 08:00 - 26 minutes - 48.2 MBBrian Alves shares his almost two-decade-long journey in the world of podcasting. Starting as a passion project, Brian discusses how his podcast, initially focused on digital video, gained unexpected popularity and evolved into a business, facing the challenges of shifting audience dynamics and technological advancements. His story is a compelling narrative on how the podcasting industry has changed, highlighting the importance of adaptability and passion for long-term success. Brian's candi...
From Concept to Mic: Building Your Podcast Brand with Robb Conlon
November 28, 2023 08:00 - 30 minutes - 55 MBWe dive into the collaborative spirit of podcasting with insights from Robb Conlan. Emphasizing the importance of a niche focus, Robb dispels the myth of an oversaturated market, encouraging long-term commitment and strategic marketing for podcast growth. Key discussion points include common mistakes to avoid, the significance of a dedicated audience, and an optimistic outlook for podcasting's future. Robb Conlan shares his advice for both budding and seasoned podcasters looking to make a si...
Why Your Best Content Strategy Might Be Repurposing
October 17, 2023 08:00 - 28 minutes - 64.3 MBGrant Taleck digs deep into the transformative power of social media networking and the untapped potential of platforms like YouTube and TikTok. As we navigate the digital landscape, we uncover the art of repurposing content and its undeniable impact on engagement. With insights on building lasting digital relationships and the value of long-term content, this episode is a treasure trove for anyone looking to elevate their online presence. Chapters: 00:00:00 Pivoting to Specialization: The...
Why IRL Events Are Critical for Podcasters | Podfest Expo West Coast Tour Recap
October 10, 2023 08:00 - 11 minutes - 25.4 MBDive into a world where the voices behind the podcasts step out from the virtual realm into tangible reality, exploring the profound impact of real-life connections with listeners. Hector takes you on a journey through the unseen facets of podcasting, from the silent anticipation of knowing whether the digital audience is truly engaged, to the exhilarating moments of meeting listeners in person. Hector shares his reflections, experiences, and the unexpected joys and challenges encountered in...
Growth: 3 Ways to Get Clearer on Your Ideal Listeners
October 03, 2023 08:00 - 11 minutes - 26.6 MBHector digs into the intricacies of understanding and connecting with podcast audiences. Hector shares invaluable insights and strategies to craft content that resonates, emphasizing the importance of knowing your audience's demographics, beliefs, and life stages. This episode is full knowledge for anyone looking to create compelling and engaging podcast content that stands out and leaves a lasting impact. Chapters: 00:00:00 - Crafting Impactful Podcasts: Strategies for Building and Engagi...
Podcast AMA with Matty Staudt: Community, Monetization, and Engagement
September 26, 2023 08:00 - 45 minutes - 105 MBWe dig deep into the transformative journey of podcasting, exploring its evolution from the early days of radio to its current influential status. Marty Staudt, a seasoned broadcaster and podcasting pioneer, shares invaluable insights on crafting quality content, building communities, and unlocking monetization potentials. Discover the strategies that small podcasts employ to maximize impact and learn about the future of this ever-evolving medium. Whether you are an aspiring podcaster or an ...
Should You Still Focus on Apple? Or Are Spotify and YouTube More Important
September 12, 2023 08:00 - 7 minutes - 17.6 MBHector digs deep into the transformative power of video in the podcasting realm. From the longstanding free hosting on Apple's platform to the dynamic algorithms of Spotify and YouTube, we explore how video is reshaping the way audiences engage with content. With the shifting landscape of listener distribution and the undeniable impact of video, podcasters are presented with a unique opportunity to redefine their approach and reach wider audiences. Dive in to discover the potential of video ...
The SIMPLEST Way to Improve Your Audio
September 08, 2023 08:00 - 26 minutes - 61.2 MBDiscover audio made simple with Alan Brunton, founder of Cymatrax. From behind-the-scenes insights to success stories, Alan shares how Cymatrax revolutionizes the podcasting experience. Learn how to optimize your listening experience, unlock clean and clear audio, and harness the power of white noise. Join us as we delve into the journey of podcasting success and explore the innovative tools that can elevate your podcast to new heights. Chapters: 00:00:00 Introduction: Recognizing Cymatrax...
What Many Podcasters Miss When It Comes to Growth
August 29, 2023 08:00 - 10 minutes - 18.5 MBFrom effective communication to personalized gifts, we delve into the strategies that will transform your guests into valuable assets. Learn how to leverage your podcast network to become a super connector, opening doors to collaboration, referrals, and partnerships. Don't underestimate the power of relationships – they could be the key to breaking through and achieving podcast success. Chapters: 00:00:00 Mastering Guest Relations: From Personalized Touches to Effective Communication 00:0...
Podcast AMA: How to Utilize Apple’s Free Marketing Tools
August 22, 2023 08:00 - 20 minutes - 38.4 MBWe dive deep into the world of podcasting with expert guests and explore key insights and strategies for success. From navigating the podcasting landscape to harnessing the power of branding, launches, and storytelling, we cover it all. Discover how to make your podcast stand out, connect with fellow podcasters, and gain valuable tips from this dynamic discussion. Rita Richa is an experienced podcaster and entrepreneur with a wealth of knowledge in branding, launches, and content creation. ...
Will Video Kill Podcasting? And What You Can Do About it?
August 15, 2023 08:00 - 9 minutes - 18.1 MBDiscover why high-quality video is becoming increasingly important for podcasters in this episode. Hector shares conversations he's had with various individuals who all agree that video quality plays a significant role in audience perception and podcast success. Explore different strategies for elevating your podcast's video, whether recording in person or remotely. Don't miss out on the chance to stay ahead of the curve and maximize the potential of your podcast with high-quality video. Ch...
Bridging AI and Education: The Future of Learning with Tuan Ho
August 08, 2023 08:00 - 31 minutes - 58.1 MBWe dive into the world of artificial intelligence A.I. with Tuan Ho from The Point AI. Tuan shares his expertise on AI applications in education and podcasting, exploring topics such as personalized learning, content generation, and the future of media. We discuss the potential of AI to revolutionize education, its impact on different industries, and the need for cautious adoption. Chapters: 00:00:00 Leveraging AI to Optimize Business Processes 00:04:36 Industry Disruptions: The Ripple Ef...
Cracking the Code of Remote Work with Marisa Eikenberry
August 01, 2023 08:00 - 22 minutes - 41.2 MBMarisa Eikenberry shares the origin story of her podcast, The Long Distance Work Life, which aims to help people learn how to live, work, and thrive in remote and hybrid teams. She discusses the evolution of the show, the challenges and joys of being a co-host, and the importance of effective communication in remote work settings. With valuable insights into guest communication and maintaining consistency, Marisa offers practical tips and advice for podcasters and remote workers alike. Chap...
Creating Engaging Content for Visible Podcasts with Emily Aborn
July 25, 2023 08:00 - 22 minutes - 41.1 MBEmily Aborn, a podcast host with two shows: She Built This and Content with Character. She discusses the importance of visibility for podcasts and how to use collaboration and consistency to increase visibility. Emily shares her framework for creating well-rounded content that includes educational, personal, and promotional elements. She emphasizes the need for consistency in podcasting and encourages podcasters to stick with what works while also being open to iteration and improvement Cha...
3 Ways AI Can Improve Your Podcast
July 18, 2023 08:00 - 8 minutes - 15 MBIn this episode of Podcasting Success Secrets, host Hector Santiesteban explores the potential of AI in podcasting and content creation. He discusses how AI can provide insights into your audience, content, and topics, and how it can help in creating promotional materials and conducting market research. Hector emphasizes that AI should be used as a tool to amplify and not dilute the creator's voice. He encourages listeners to experiment with AI, stating that it could help them double, triple...
Success Secrets from the Founder of Podfest, Chris Krimitsos
July 11, 2023 08:00 - 22 minutes - 40.4 MBIn this episode, Hector Santiesteban is joined by Chris Krimitsos. They discuss the transformative power of podcasting as a platform for free speech and the potential for innovation within the medium. Chris shares his insights on the importance of owning your voice and the unique opportunities podcasting offers for content creation. They explore the impact of AI on podcasting, with Chris expressing a balanced view of its potential benefits and pitfalls. Chapters: 00:00:00 - Exploring the ...
The Secret to Getting Your Podcast Guests to Share More
July 07, 2023 08:00 - 8 minutes - 14.9 MBWant your guest to actually share their podcast appearance? Say hello to the 'promo page' - a one-stop-shop for everything your guests need to promote their episode. It's got the episode player, graphics, sample tweets, and more. It's all about making things simpler and more efficient. So, take this idea, make it your own, and let's change the podcasting game together. Links And Resources: Get Free Access to the Podcast Guest Promotion Template Hector Santiesteban LinkedIn Hector Santie...
Getting Your Guest to ACTUALLY Promote Your Podcast with Lisa Zawrotny
June 27, 2023 08:00 - 19 minutes - 35.3 MBIn this insightful episode of Podcasting Success Secrets, Hector engages in a lively conversation with Lisa Zawrotny, the host of Positively Living. Lisa, who is about to mark her third year of podcasting, shares her approach to the craft, emphasizing the importance of preparation, collaboration, and making guests feel welcome. She discusses her podcast's focus on topics that cater to the human condition, productivity, and systems. Lisa also highlights the significance of cross-promotion and...
Navigating the Path to Monetization and Beyond
June 20, 2023 08:00 - 7 minutes - 16.9 MBIn this episode of Podcasting Success Secrets, Hector Santiesteban unveils the potential for podcasting to be a viable income source, particularly through a model leveraging a strong listener base. Reflecting on the podcast's trajectory over the years, he notes its success in building a dedicated audience despite not having mass appeal. Hector reveals his strategic approach to financial sustainability by partnering with sponsors and endorsing their products and services. The underlying objec...
Guerilla Marketing for Podcasts with Matt Lebris
June 13, 2023 08:00 - 28 minutes - 64.8 MBIn this episode of Podcasting Success Secrets, Hector Santiesteban is joined by Matt Lebris, a speaker, entrepreneur, and podcaster. Matt shares insights on monetizing podcasts by ensuring that the podcast and other offerings eventually converge. He shares a personal story of a friend who has achieved seven-figure success through his podcast and other related ventures. Matt emphasizes the importance of having a monetization system in place but acknowledges that it can be challenging. He also...
Podcast AMA: Making Your Show Sound Professional with David Sais
June 06, 2023 08:00 - 42 minutes - 96.9 MBIn this episode of Podcasting Success Secrets, Hector Santiesteban is joined by David Sais of KaSa Media Pros. They delve into various aspects of podcasting, offering valuable insights. One key idea they discuss is the importance of letting your podcast breathe and leaving in natural sounds, such as breaths, to create engaging content. They also address the risks of speaking too quickly, as it can leave listeners feeling breathless. Building a strong foundation for a professional-sounding po...
Podcast Production Made Easy: The 6-Part Checklist for Stress-Free Publishing
May 30, 2023 08:00 - 7 minutes - 14.4 MBOn this episode of Podcasting Success Secrets, Hector shares a 6-part checklist for publishing podcast episodes. The episode covers preplanning, recording, content editing, sound editing, publishing, and promotion. Hector emphasizes the importance of having a checklist to ensure a high-quality podcast episode. The preplanning section includes picking a topic, outlining the episode, and scheduling the recording. The recording section covers how to prepare for the recording, record the episod...
What Is Modern Masculinity About? - Modern Masculinity
May 22, 2023 16:00 - 2 minutes - 5.78 MB"Modern Masculinity" is a podcast that explores the real-life challenges that men face today. Whether it's balancing work and family, figuring out how to be a good husband or father, or just trying to make sense of the world - this show is for guys looking for practical, down-to-earth advice and guidance. The podcast discusses the struggles and triumphs of modern manhood and features interviews with men (and women) who can share their methods and mindsets to maneuver the world as a modern man.
Podcast AMA: Getting Your First Sponsor with Adam McNeil
May 16, 2023 08:00 - 52 minutes - 120 MBIn this episode of Podcasting Success Secrets, Adam McNeil shares valuable insights on monetizing content for indie podcasters. He emphasizes the importance of building authentic brand partnerships through scorecards and affiliate deals, and provides tips on securing sponsorship and creating case studies for brands. McNeil highlights the benefits of affiliate deals for measuring performance and responsive feedback. He encourages podcasters to find their own successful strategies in podcast a...
Making Money as a Podcaster with Ona Oghogho
May 09, 2023 23:45 - 52 minutes - 95.7 MBLearn how to make money as a podcaster from Ona Oghogho! She's had some major success, leading production for 50 shows and launching 21 new shows in just a year. Links And Resources: Learn More about Podcast AMA Follow Ona Oghogho on Twitter Watch Ona on YouTube - The Podcast Trapper Learn more about Adode Media Hector Santiesteban LinkedIn Hector Santiesteban Twitter Thanks so much for joining us this week. Want to subscribe to Marketing Your Podcast? Have some feedback you’d like ...
3 Ways AI Can Make You a Better Podcaster
May 02, 2023 08:00 - 12 minutes - 23.1 MBThink AI is just a fad? Here's 3 ways that AI can actually improve your show! Links And Resources: Hector Santiesteban LinkedIn Hector Santiesteban Twitter Thanks so much for joining us this week. Want to subscribe to Marketing Your Podcast? Have some feedback you’d like to share? Connect with us on iTunes and leave us a review!
10 Critical Questions Every Podcaster Needs to Answer About Their Show
April 25, 2023 08:00 - 15 minutes - 18.2 MBIn this episode of "Podcasting Success Secrets," Hector discusses the ten questions that podcasters need to answer in order to create a successful podcast. These questions cover a range of topics, from identifying your unique selling point and creating transformative experiences for your listeners, to measuring podcast success and building meaningful connections and partnerships. By answering these questions and setting clear goals and metrics, podcasters can create a podcast that stands out...
Timeless Success Principles for Every Type of Podcaster with Chris Doelle
April 14, 2023 08:00 - 22 minutes - 41.3 MBIn this episode of Podcasting Success Secrets, Hector Santiesteban and Chris Doelle discuss the importance of valuing oneself as a podcaster and taking podcasting seriously. They delve into the power of conversational podcasts and ways to create an engaging listener experience. The conversation also covers how businesses can benefit from creating their own show, being a guest on a show, or advertising. They also discuss the ROI of podcasting and the significance of building relationships wit...
4 Ways Businesses Can Use Podcasts to Grow Their Brand AND Bottom Line
April 07, 2023 08:00 - 27 minutes - 49.7 MBIn this episode of Podcasting Success Secrets, Hector Santiesteban and Megan Dougherty discuss key factors that contribute to the success of a podcast, such as audience engagement, content creation, and repurposing. They highlight the importance of using podcasts as a marketing tool to move potential clients through the customer lifecycle. The conversation is relatable, with both hosts sharing their own experiences and challenges in the industry. Listeners can gain valuable insights on growi...
How to Leverage Guesting to Launch Your Show with Agent Palmer
March 28, 2023 08:00 - 19 minutes - 35.7 MBIn this episode of Marketing Your Podcast, Agent Palmer shares their experience of starting a podcast and building a regular audience. Despite expecting fluctuations in listenership, they were surprised to have a dedicated fan base, which they attribute to being a constant presence on their show. The episode offers valuable insights for anyone looking to start a podcast and build a following. In This Episode, You'll Learn: 00:00:00 The Palmer Files: A Diverse Podcast With Surprising Succes...
Juggling 3 Different Podcasts... in 3 Different Niches with Cristina of Espooky Tales
March 21, 2023 08:00 - 19 minutes - 34.8 MBGet ready to learn all the tools, tactics, and secrets you need to succeed in podcasting in this latest episode, hosted by Hector Santiesteban. Join him as he interviews Cristina, the creator of three different podcasts, including the popular Espooky Tales, which has a massive following. Christina shares her process for managing multiple podcasts and talks about the challenges she faced along the way. Discover how she interacts with her listeners and engages with them on social media, even f...
Monetizing a Daily Podcast
March 14, 2023 08:00 - 28 minutes - 52.6 MBJoin Hector as he sits down with Gary Arndt, host of the Everything Everywhere podcast, in this engaging episode of Marketing Your Podcast. Gary shares his passion for exploring diverse topics, highlighting his recent series on the periodic table's elements and his experiences traveling to the world's tiniest countries. He also discusses the podcast's future, revealing plans to incorporate more video content with the help of an assistant. With valuable insights into his personal experiences ...
The Not-So-Obvious Way to Monetize Your Podcast
March 07, 2023 08:00 - 15 minutes - 27.8 MBIn this episode of Marketing Your Podcast, host Hector Santiesteban welcomes guest Lucas James to discuss how to monetize your podcast in a non-traditional way. Lucas shares his experience starting a marketing agency and launching a podcast called "How To Scale An Agency" that focuses on providing value to listeners rather than pushing sales. He explains how inviting guests onto the show and offering something of value on the back end can lead to higher opt-in rates and ultimately more reven...
Practical Podcasting: Turning Your Hobby into a Potential Career with Kate Wallinga
February 14, 2023 08:00 - 23 minutes - 42.9 MBWelcome to the MYP Show, where host Hector Santiesteban helps you grow a successful podcast. In this episode, Hector interviews Kate Wallinga, host of the Ignorance Was Bliss podcast. Kate shares her journey of self-discovery through podcasting, her evolution from a defined podcast to exploring different genres, and how she overcame a mid-pod crisis. She also explains why she chose audio over video and shares advice on growing a successful podcast. Tune in for an inspiring episode! In This ...
How to Spend Less Time Editing and Publishing Your Podcast
February 07, 2023 08:00 - 10 minutes - 19.8 MBWelcome to Marketing Your Podcast, where host Hector delves into the world of podcasting. On this episode, Hector focuses on the importance of staying organized in the podcasting process. He highlights the benefits of having a spreadsheet to track episode information, publishing dates, and assets. The challenge of recording interviews on an irregular schedule is also discussed and the impact it can have on your sense of progress. Hector provides insights on optimizing your production workflo...