![Unicorny artwork](https://is2-ssl.mzstatic.com/image/thumb/Podcasts123/v4/60/c6/f9/60c6f9b1-af6b-1409-e27f-b154cf00a443/mza_14891713526027614363.jpg/100x100bb.jpg)
Ep 17: Breaking the cookie jar
Unicorny
English - October 27, 2022 05:00 - 34 minutes - 31.6 MBMarketing Business business marketing audio branding social media m&a video marketing agency marketing strategy in house Homepage Download Google Podcasts Overcast Castro Pocket Casts RSS feed
Previous Episode: Ep 16: It's all about audio
Next Episode: Ep 18: Going the Direct Route
Web 3.0 is coming. The advent of blockchain technology and token based economics is going to fundamentally redefine how users surf the Internet and how advertisers sell on the Internet.
How do companies and brands ethically go about making the most out of cookies? With the onset of Web 30, what are they going to look like and feel like in the future?To answer these questions. I spoke to Steve Millman, who is the senior vice president of Global research and operations at Dynata. Steve has spent his career with a specific focus on quantitative and statistical analysis, survey design, research design, and other applied research techniques. He's an ideal person to talk to about the cookieless future because apart from leading their global operations research, he's also a prolific technologist and data scientist.