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1. Scale-Up Marketing & Communications with OakNorth's Valentina Kristensen
Unicorny
English - June 21, 2022 04:00 - 45 minutes - 41.5 MBMarketing Business business marketing audio branding social media m&a video marketing agency marketing strategy in house Homepage Download Google Podcasts Overcast Castro Pocket Casts RSS feed
Previous Episode: CSATs and NPS are Garbage. Discuss.
Next Episode: 2. Smashing It In Scale Ups With Soldo's Devonne Spence
Valentina tells the amazing growth story behind OakNorth and how, as communications lead, she's built an authentic and differentiating brand identity that communicates the rapidly expanding digital lender’s core values.
Valentina Kristensen has worked directly with OakNorth’s co-founders, Rishi Khosla and Joel Perlman since June 2015 when the business launched. It's now a global multi-billion-dollar FinTech business so her insights come "straight from the unicorn's mouth".
Valentina is OakNorth’s Director of Growth and Communications. She's a self-professed FinTech nerd and a founding editorial board member of Influence Magazine, the CIPR’s quarterly member magazine.
This podcast uses the following third-party services for analysis:
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Chartable - https://chartable.com/privacy