Marketing That Works
13 episodes - English - Latest episode: about 2 years ago -In this Podcast I share insights, tips and tactics to enable you to start, market and grow your online business. I talk about personal growth and business, at the end of the day, I share marketing strategies that have worked for others, are working for me, and I am certain will work for you as well.
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Episodes
How to stop postponing tasks
February 15, 2022 05:16 - 3 minutes - 3.12 MB**Transcript** You know, when you have so many things that you need to take care of, perhaps you have a task that you really want to complete, but you have been putting it off, because every time you think about it, you feel overwhelmed, and you're not even sure where you're going to start to approach it. I don't know whether you have experienced this before. This happens to me a lot of times, every time I have like a task that I need to do, and it is looking daunting, it looks so complic...
My road to using a fulfilment centre | Episode 1 - Safeboda
October 14, 2021 18:00 - 21 minutes - 7.46 MBIn this series, I'll explain how I was able to move from employing boda boda riders to using Jumia Uganda's Logistics service. You may have wished to devise a method for efficiently delivering your packages, allowing you to devote more time to the aspects of your business that are most important. The best method I've discovered is to use a fulfillment center such as Jumia Logistics. There is an introductory episode and three main episodes in the series, which you can listen to in order by...
My road to using a fulfilment centre | Introduction
October 12, 2021 18:01 - 5 minutes - 2.99 MBIn this series, I'll explain how I was able to move from employing boda boda riders to using Jumia Uganda's Logistics service. You may have wished to devise a method for efficiently delivering your packages, allowing you to devote more time to the aspects of your business that are most important. The best method I've discovered is to use a fulfillment center such as Jumia Logistics. There is an introductory episode and three main episodes in the series, which you can listen to in order by...
Relax, facebook ads work
September 23, 2021 12:22 - 4 minutes - 2.17 MBFacebook's Algorithm can help your company achieve fantastic results. However, you must allow it to work for you. It goes back to the learning phase every time you pause or make adjustments to the campaign. It's like when you first learned your ABCs and didn't want anyone to interrupt you until you finished. So give Facebook an opportunity to show its worth it. Relax and don't be worried. About George George Makasi is a Ugandan entrepreneur, marketer, and content creator. For the past t...
Focus
September 23, 2021 12:15 - 6 minutes - 3.59 MBThere are many things vying for our attention, as well as many shiny new objects and opportunities. But you only have one brain, two hands, and a limited amount of time to explore them all. My advise is to concentrate on one item at a time. About George George Makasi is a Ugandan entrepreneur, marketer, and content creator. For the past three years, he has been selling physical things online. George is now sharing his knowledge and expertise with the world through various platforms in ord...
Your laptop can only do so much
September 23, 2021 12:10 - 4 minutes - 2.49 MBWhen you have over 1000 applications open and running at the same time, your laptop or desktop can only do so much. Use this hack to get the most out of your laptop, work more efficiently, and complete more tasks. About George George Makasi is a Ugandan entrepreneur, marketer, and content creator. For the past three years, he has been selling physical things online. George is now sharing his knowledge and expertise with the world through various platforms in order to empower young people w...
Do not take a loan!? Do this first
September 23, 2021 12:03 - 4 minutes - 2.53 MBIf you're considering about taking out a loan, don't. I am a firm believer that if you require money from a possible investor (which I don't believe you should), make sure you have these two things figured out first, so you don't waste money on things that aren't important. About George George Makasi is a Ugandan entrepreneur, marketer, and content creator. For the past three years, he has been selling physical things online. George is now sharing his knowledge and expertise with the world...
Focus on list building
September 23, 2021 11:50 - 9 minutes - 3.91 MBIf you're a new internet entrepreneur, it goes without saying that you should be concentrating on list building. You don't need to pay Mark Zuckerberg for his list of possible consumers if you have your own. It means that even if all other traffic sources went away, such as Facebook, YouTube, and Google, you'd still be in business with your own list. As a result, the first, second, and third years are devoted to list development. It's where the gold can be found. About George George Maka...
My WhatsApp Marketing Strategy.
September 18, 2021 16:00 - 10 minutes - 4.44 MBYou've definitely heard me talk about WhatsApp marketing a lot on this podcast. Why do I use WhatsApp marketing? Because it's at the heart of my online business and understanding how to run a WhatsApp campaign has helped me get a long way. You may be asking how I handle my WhatsApp marketing campaigns to obtain the best results from my WhatsApp. I go over how I've tweaked the technique over time to enable me to create stronger relationships with my customers without upsetting them by givin...
WhatsApp Marketing Strategy.
September 18, 2021 16:00 - 10 minutes - 4.44 MBYou've definitely heard me talk about WhatsApp marketing a lot on this podcast. Why do I use WhatsApp marketing? Because it's at the heart of my online business and understanding how to run a WhatsApp campaign has helped me get a long way. You may be asking how I handle my WhatsApp marketing campaigns to obtain the best results from my WhatsApp. I go over how I've tweaked the technique over time to enable me to create stronger relationships with my customers without upsetting them by givin...
Every time, set it to conversions.
September 13, 2021 15:00 - 13 minutes - 5.17 MBShould you use Engagement, Consideration, or Conversions as the goal of your Facebook Ad campaign? Choosing which purpose to pursue might be difficult at times. In this episode, I talk about a test I did and the findings I got from it. Believe me when I say that you should set the campaign to conversions to avoid losing money to Facebook. Facebook wants you to succeed, but you must first tell them exactly what you want. The platform is extremely intelligent, yet it is limited in its capabil...
Don’t Outsource Everything.
September 07, 2021 12:18 - 6 minutes - 2.77 MBWhen you're first starting out, it's critical to be actively involved in every aspect of your business; you can't afford to put your business in the hands of those who are only assisting you with duties. It feels wonderful to outsource duties because you are relieved, but if you continue to outsource everything, you will not know what to do if something goes wrong. So, find out the procedure and have a good concept of what the task you're outsourcing entails so you can set realistic expecta...
You must be in the trenches yourself
September 07, 2021 12:18 - 6 minutes - 2.77 MBDon't think that other people will do more for your business than you can, when you are starting out, take the shovel and mine your own gold.