Podcast Advertising Best Practices For Marketers

Podcast Advertising Playbook

English - February 25, 2021 18:03 - 19 minutes - ★★★★ - 1 rating
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Previous Episode: Finding Podcasts To Advertise On Got A Lot Easier With Podchaser

Next Episode: Podcast Programmatic Ads Explained By Industry Expert

In today's episode, I break down all the best practice tips I have for marketers looking to succeed with podcast ads.

I cover the following:
Different ways to buy ads and their pros and cons.
How to identify shows to advertise with.
The best ways to measure results for direct response campaigns.
Why testing is critical to success.

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