How ThoughtLeaders Uses YouTube To Help Advertisers Sell On Podcasts
Podcast Advertising Playbook
English - January 14, 2021 16:41 - 35 minutes - ★★★★ - 1 ratingBusiness Technology podcasts advertising marketing podcastadvertising podcastsponsorship Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Previous Episode: Podcast Industry Discussion With Veteran Podcaster, Evo Terra
Daniel Conn's unique company, ThoughtLeaders, takes the intelligence from YouTube and newsletters to help advertisers sell on podcasts. In today's episode, Daniel tells us how leveraging data from other content creators (predominantly long-form) has helped shape how advertisers are buying ads in podcasting.