Answering Advertisers Questions About Podcast Advertising

Podcast Advertising Playbook

English - March 11, 2021 22:23 - 22 minutes - ★★★★ - 1 rating
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Previous Episode: Podcast Programmatic Ads Explained By Industry Expert

Next Episode: 4 Ways Hosting Providers Affect Podcast Ad Campaigns

My goal for this podcast has always been to create an educational resource for anyone interested in podcast advertising. So, in today's episode, I thought I would answer some of these pressing questions.
- Targeting specific regions & times of the day.
- Downloads versus impressions.
- Why are dynamic ads priced by the month?
- How can you align ads with content?
- Does the length of the podcast play a part in better ad performance?
- How can an advertiser avoid being in an ad stack?
and more