Ad placement in a podcast episode is crucial to your advertising success. Here's how to do it best

Podcast Advertising Playbook

English - July 02, 2020 16:11 - 19 minutes - ★★★★ - 1 rating
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There is research that has come out to determine which ad placement (preroll, midroll, or postroll) is more effective for a podcast ad campaign, and the results will surprise you. In this episode I breakdown each ad placement and why performance varies based on the different criteria.