S2 Episode 2 - Consumer Behaviour
Marketing Spice
English - December 04, 2023 14:11 - 33 minutesMarketing Business Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Previous Episode: S2 Episode 1 - The Metaverse
In this episode, we explore the changing shape of consumer behaviour and what it means for brands. How has the relationship changed with consumers, and what do they now expect from brands? Paddy Woods talks through the changing landscape with Stuart Smith, MD of Mostly Media, and marketing consultant Lee Farrer.