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187: Optimize Your Videos with Sunny Lenarduzzi
Marketing Speak
English - May 22, 2019 12:00 - 50 minutes - 47 MB - ★★★★★ - 38 ratingsMarketing Business Entrepreneurship advertising entrepreneurship seo digitalmarketing influencers listbuilding marketing onlinemarketing searchengineoptimization socialmedia Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
For years, you’ve probably heard people say that you should be using video in your marketing. It makes sense. After all, YouTube is the second largest search engine after Google. If you don’t have a YouTube strategy, you’re missing out on a ton of traffic and a massive opportunity to promote your brand. While creating video content is cheaper and easier than ever, it can still be intimidating if you’re unfamiliar with the medium or if you’re a perfectionist like me. If you’re ready to unlock the power of video marketing, keep reading because this episode is going to be a masterclass from a true expert. Sunny Lenarduzzi has been called a master marketer by Entrepreneur.com. She’s helped brands like Hootsuite develop winning social media and video strategies and she runs her highly successful YouTube channel, which has amassed over 260,000 followers and has been praised by Forbes. From scripting to why you need a loyal community of fans, Sunny will be revealing tried and tested techniques to help you leverage video to its maximum potential.