Should You Measure Everything? #2192
Marketing School - Digital Marketing and Online Marketing Tips
English - August 19, 2022 13:00 - 4 minutes - 4.43 MB - ★★★★★ - 1K ratingsMarketing Business Education How To facebook google linkedin askgaryvee contentmarketing digitalmarketing ericsiu inboundmarketing marketing marketingschool Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
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In episode #2192, Neil and Eric talk about whether you should measure everything. Not too long ago the general consensus seemed to be that ‘what gets measured, gets managed’. Yet, in the current era of information overload, it’s more important than ever to be selective in what you measure. Tune in to learn how to identify what you should be measuring, and why you shouldn’t mistake activity for progress!
TIME-STAMPED SHOW NOTES:
[00:20] Today’s topic: Should You Measure Everything? [00:36] The premise behind the phrase ‘How to Fail at Marketing: Measure Everything’. [01:10] The metrics you should focus on when you’re measuring. [02:14] The concept of analysis paralysis. [03:19] Why large organizations can afford to conduct more measuring. [03:57] Check https://www.marketingschool.io/jobs to see our job postings! [04:06] That’s it for today! Don’t forget to rate, review, and subscribe to this podcast! [04:13] Go to https://www.marketingschool.io to learn more!
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