Marketing Secrets for 2024
Marketing School - Digital Marketing and Online Marketing Tips
English - October 23, 2023 11:00 - 11 minutes - 10.8 MBMarketing Business Careers facebook linkedin seo askgaryvee contentmarketing digitalmarketing ericsiu google inboundmarketing marketing Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
In episode #2589, we discuss marketing secrets for 2024. We talk about topics such as programmatic SEO, AI-enhanced content, LinkedIn influencer ads, AMP emails, and the power of webinars. We also emphasize the importance of having a strong offer and updating old content for SEO purposes. Throughout this episode, we share our insights and experiences in these areas, providing valuable tips and strategies for marketers.
TIME-STAMPED SHOW NOTES:
(00:00) Today’s topic: Marketing Secrets for 2024
(01:01) Programmatic SEO and AI-enhanced content
(02:39) Testing Amp emails for better conversions
(04:43) LinkedIn influencer ads and AI-driven ad creation
(07:01) Using barter deals for speaking engagements
(07:57) Following up with leads from conference talks
(08:25) Webinars are still effective for B2B and B2C marketing
(08:53) Selling lower ticket offers in quantity for better performance
(09:05) The importance of having a good offer for marketing success
(09:24) SEO traffic gains from updating old content
(10:09) 98% of monthly articles are updates
(10:31) Wikipedia's model of updating old pages
(10:53) Email newsletters as a valuable business strategy
(11:15) Building relationships through newsletters and ads
(11:31) That’s it for today! Don’t forget to rate, review, and subscribe!
Go to https://www.marketingschool.io to learn more!
Links Mentioned in Today’s Episode:
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ChatGPT
HubSpot
AMP Emails
Linked Ads
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