In episode #848, we discuss how to put on a simple brand building event. Tune in to hear what you can do to help build your brand with a live event.

We have committed to throwing a FREE Marketing School Live Event in Los Angeles, once Marketing School reaches 1M downloads in a 30 day period. Take action: Rate, review, subscribe, and SHARE. Check the progress here!

TIME-STAMPED SHOW NOTES:

[00:27] Today’s Topic: How to Put On A Simple Brand Building Event
[00:35] Last year, we had a Q&A event in LA. [01:15] We spent $3000 and made $2500, so we only lost $500. [01:30] Start small and be ok with losing money. [01:40] It’s important to have the right audience in attendance, [02:25] Having the right people will give you a greater ROI. [03:26] If you want to speak to the people you want to reach, think about what they would pay, what they would want out of the event, etc. [03:50] Most companies generate some amount of business from networking. [04:30] If it’s not high-ticket, you will lose money. [05:12] If you are small, start small and have just one audience draw speaking at your event. [05:53] That’s it for today! [05:57] Go here to see how many downloads the show is getting. Also rate and review to help us meet our goal of 1 Million downloads per month. Hopefully, we’ll see you at the live event in L.A.!

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