Don’t Bug Out! Google Ads Smart Matching May Just Be a Test

Marketing O'Clock - Digital Marketing News

English - March 19, 2021 01:00 - 1 hour - 69 MB - ★★★★★ - 19 ratings
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Google Ads confirms the "Smart Matching" filter spotted in the wild was a bug, squashing rumors of a new match type... for now. After all, they did acknowledge it was part of a test some advertisers opted into. Oh, and Google also released their annual Ads Safety Report.