In this episode, Stacy and Darren share about the 5 pillars of successful brand implementation planning and the power of well-defined brand plan.




About Darren Horwitz
Darren Horwitz is the Founder of TenTen, a leading brand implementation firm that helps organizations plan, build, and manage brand change. With over 20 years of experience in branding, advertising and television production, Darren has a proven track record of delivering measurable results in brand optimization. His resume includes an early career working in entertainment at Geraldo, Montel Williams and HBO Cinemax, before moving over to the agency worlds of McCann-Erickson, Interbrand and FutureBrand.With a brand implementation process built to focus on efficiency and optimization, Darren builds client plans and management models from any starting point.

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