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Step 4: Commitment
Marketing Matchmaker
English - March 24, 2021 12:00 - 15 minutes - 13.8 MB - ★★★★★ - 10 ratingsMarketing Business Entrepreneurship Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Previous Episode: Step 3: Dating (lead generation)
Next Episode: Step 5: Keeping the Romance Alive
You wouldn’t ask a complete stranger to marry you would you? Well that is what most business owners do with their marketing. They ask strangers to make a commitment, and then wonder why people won’t accept their offer.
In this episode of the Marketing Matchmaker, I am going to show you some tips that you can use to warm up your audience, so that when you make an offer to them, they are ready and willing to buy.