In this week’s episode, I’m talking to Ray Edwards. Ray is a Communications Strategist, Copywriter, Speaker, and author and we are talking about how to connect with people and be a shepherd to your flock through copywriting.

In this episode

Why COVID-19 will be a kickstarter for online businesses Victim or Victorious - how to manage panic and fear Shepherding your customers: Copywriting that sells Love and presence always win Magnetic leadership beats cold market analysis Why you need to upset someone to make money Staying 'on brand' makes you boring

Links

Podcast Website

Marketing Made Human Facebook Group

Facebook Page

Instagram

LinkedIn

Episode links

Ray's website

Book: How to write copy that sells