The Truth About When Customers Google Your Brand feat. Jason Barnard | EP. 23

Marketing in the Raw with Adam Helweh

English - November 13, 2020 14:00 - 1 hour - 58.5 MB
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Previous Episode: How Wellness Technology Reveals Where Customers Heads Really Are feat. Jeremiah Owyang | EP. 22

Next Episode: Eye on the Prize: Simplifying Digital Marketing Measurement feat. Jason Falls | EP. 24

Businesses often spend a lot of effort trying to rank well for keywords related to WHAT they sell, but they often overlook the opportunity to rank for WHO they are. But you might be missing more than you think by not paying more attention to your branded search results. Jason Barnard is the founder of Kalicube where he shares his insights from tracking over 75,000 branded search engine results pages.
Find this episode insightful? Subscribe, rate, and share this podcast so we can produce more. Follow Adam @adamhelweh or visit www.secretsushi.com. | Music by [email protected] IG: @mogilla_guerrilla_beatz