When we create a YouTube video, we have to share our brand, it's our branding, that's how your audience can identify what they will find in your videos.

Our brain can only focus on one thing at a time, so I usually recommend that your intro credits are voiceless. It is only an animation and a message, but I also recommend a little music that brings a professional aspect. It should be short, on average 5s including:

your brand (logo and name)

your baseline

Directly after, we enter directly on your content, with a brief presentation of yourself and your content ... But we can really do anything we want!

There will be more information for an end credit (Outro). If you are on Youtube, don't forget:

to put a small "subscribe" button and notifications

your brand and slogan

it is essential to have a "call to action", you invite your audience to perform an action, like redirecting them to your podcast or your website, they can have much more than following you on Youtube! 

If you are doing online courses, your outro will be much shorter with only your brand, music and possibly your baseline... From online training or for a content creator, the main thing is to anchor your brand branding, in addition to music and animations!

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