Market or Pitch Vol 5: Tis The Season with NBA, KFC, and Brand Loyalty

Market or Pitch

English - December 15, 2020 16:48 - 32 minutes - 30.5 MB
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Previous Episode: Market or Pitch Vol 4: The Perspective of Shopping, HBO Max, Super Bowl Spending, and Corporate Communications

Next Episode: Market or Pitch Vol 6: Adieu 2020...Really

In Volume 5 of “Market or Pitch,” Corey and Yesenia discussed streaming shows and how accurate the Netflix series "Emily in Paris" is. We also discuss the NBA's plans to increase fan engagement in the COVID era. Finally, we dive into some news surrounding KFC's newest venture with Lifetime and if it's time for brands to begin taking a stand in their messaging.