38. Series 2 | Ep 1 How marketing can help a B2B Tech Startup scale with Kartik Krishnan, New Markets Expansion Lead at Beamery

Market Mentors

English - November 02, 2021 07:00 - 28 minutes - 19.8 MB - ★★★★★ - 1 rating
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Previous Episode: 37. Series 1 | Ep 37 - How martech can forge a path to the role of CMO with Scott Brinker

Next Episode: 39. Series 2 | Ep 2 Shifting an entire marketing approach to ABM - the why, the how and the now with Amit Bivas, VP Marketing at Optimove

Using marketing is one of the most powerful ways to help a Startup scale, yet it's one of the hardest to execute well.

Join Kartik Krishnan, growth marketing expert, as we discuss how to use marketing to help your B2B Tech Startup scale. We cover;

Why is it important for Startups in particular to use marketing to help them scale?When should Startups hire their first marketer?What type of marketer should they hire?What should the marketer be focussing on in the short term to drive growth?What are some common issues that marketers will face when doing marketing for high growth Startups in particular?

And so much more...

Market Mentors is brought to you by Matt Dodgson, Co-Founder of Market Recruitment. Market Recruitment connects B2B Tech & SaaS businesses with marketers to help them grow.

If you'd like to be a future guest on the Market Mentors podcast you can apply here.