Secret To Writing Sales Copy That Attracts Your Ideal Buyer With Ange Dove & Mark Kumar

You have a product to sell, a single chance to sell it, a prospect with some degree of interest, and a fixed amount of space and text you can use to make a pitch. You need to lead your buyer to believe you have an answer to their problem worth exploring — at the very least.

That hypothetical situation isn’t really hypothetical at all. It’s essentially the background to a process known as writing sales copy.

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