This is the 3rd episode of a five-part series on The Daily Coffee Pro by Map It Forward Podcast, hosted by Map It Forward founder, Lee Safar.

Our guest on the podcast this week is Netherlands-based Engineer, Mark Al Shemmeri. Mark is a Research and Technology Specialist at JDE Peets and has published significant research papers on the different elements of coffee roasting. In this series of the podcast, the discussion will focus on the past, present, and future of coffee roasting as well as how to make it easier on yourself.

In this episode of the podcast series, Mark and Lee explore the relationship between coffee roasting and energy transition, and how new roasting technologies like fluid bed and electric machines are shaping the industry.

Mark emphasizes the importance of understanding the science behind coffee roasting and challenges common misconceptions.

The conversation also dives into the potential for automation and artificial intelligence in coffee roasting, as well as the emerging trend of home roasting.

00:00 Introduction and Misconceptions in Coffee Engineering

00:27 Sponsor Message: Become a Coffee Consultant

01:05 Series Overview and Guest Introduction

01:32 Past, Present, and Future of Coffee Roasting

01:56 Technology in Coffee Roasting

03:38 Opinions and Assumptions in Coffee Roasting

06:35 Energy Transition and Coffee Roasting

10:08 Artificial Intelligence in Coffee Roasting

15:17 Home Roasting Machines: The Future?

19:22 Conclusion and Upcoming Episodes

Connect with Mark:

Linkedin - https://www.linkedin.com/in/mark-al-shemmeri-8a3669129/

Medium - https://medium.com/@markalshemmeri

Instagram: https://www.instagram.com/kramalshemmeri/ & https://www.instagram.com/dialect.coffee/

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The Daily Coffee Pro by Map It Forward Podcast Host: Lee Safar

https://www.mapitforward.coffee

https://www.instagram.com/mapitforward.coffee

https://www.instagram.com/leesafar

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🤑 This episode is brought to you by Map It Forward's revised on-demand online workshop "It's Time to Become a Coffee Consultant" available now on our website with additional new bonus material including the coffee consultant career map. Get more details on how you can create an alternative revenue stream today at https://mapitforward.coffee/workshops

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💡Support this podcast, watch this episode without sponsor messages by becoming a paid member of this YouTube channel or joining our community on our Patreon here: https://www.patreon.com/mapitforward

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🧐 Looking for a consultant for your coffee business? Contact us here: https://mapitforward.coffee/consulting

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📓 Want to become a coffee consultant? Start your learning journey here: https://mapitforward.coffee/workshops

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Connect with us:

📧 email: support @ mapitforward.org

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