222: Shape Value for the Government with Shirley Collier

Management Blueprint

English - June 25, 2024 13:00 - 23 minutes - 21.9 MB - ★★★★★ - 33 ratings
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Previous Episode: 221: Have Fun and Improve Lives with John Hewitt

Next Episode: 223: Help Your People Find Meaning with Barry LaBov

Shirley Collier, President of Scale2Market LLC, is fueled by a passion to help businesses succeed in the federal marketplace.

We learn about Shirley's journey and her powerful DAVIE framework (Data Analysis Value Investment Execute and Evaluate) that guides companies through the complexities of federal contracting. She explains how to leverage data, build relationships, and strategically position businesses to win lucrative government contracts. She also emphasizes the importance of innovation and staying competitive to maintain a foothold in the federal market.

(0:34) Why work with the federal market

(1:23) The DAVIE Framework

(7:17) Entering the market

(15:56) Traps you should avoid and how to overcome them

(23:23) More about Shirley

Links and Resources

Shirley’s LinkedIn
Scale2Market LLC
Explore Steve Preda Business Growth tech https://stevepreda.com/business-growth-tech/
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